Franchise of the training center and educational services. What is an education franchise? Professional Development Education Franchise

Sergey Portyanko

Director of Ecological Conductor LLC

We live in an age of too much information and too little time. Hello. My name is Sergey Portyanko, I am the director of Ecological Conductor LLC. We... Read more

We live in an age of too much information and too little time. Hello. My name is Sergey Portyanko, I am the director of Ecological Conductor LLC. We are engaged in the preparation of environmental documentation and environmental support. By the nature of our activity, we are faced with the need to educate our customers on environmental safety and waste management. In search of a partner, we worked with several training centers, but as a result, we chose ANO "Specialist". Why? Because this organization solves two problems that I have voiced. It is very convenient to study on the ANO "Specialist" platform, everything is structured there. There only useful information, which is not for show. By receiving information, the leader can make the right decisions on the problems on which he is trained. Of course, these are people, these are ANO employees who help us work with our clients. We get all the information we need. Of course, this is a platform price policy The specialist is very pleasantly surprised. Since the new year, prices have been reduced, although we have been operating since 2018. We highly recommend everyone to work with this organization and consider them leaders in the distance learning market. Thanks

Ekaterina Mironova

Clarity, efficiency, constant monitoring, transparency in relationships and a convenient system of distance learning - all this is the training center of ANO... Read more

Clarity, efficiency, constant monitoring, transparency in relationships and a convenient system of distance learning - all this is the training center of ANO "Specialist". My acquaintance began in 2014. That was the first time we tried the distance learning system for our employees. To date, we have built mutually beneficial, convenient, comfortable mutually beneficial relations.

Panin V.N.

CEO JSC ETC "Prometey"

Distance learning is very practical, accessible and effective. There is necessary resources for training, the possibility of communication with managers. Thank you... Read more

Distance learning is very practical, accessible and effective. There are necessary resources for training, the ability to communicate with managers. We thank the organizers of the distance courses ANO "Specialist" for the opportunity to study, for the detailed training material.

Fateev A. A.

Director of UF OOO AP "Gazprom Avia"

UF OOO AP "Gazprom Avia" expresses its deep gratitude for the prompt work in conducting distance learning programs "Providing ... Read more

UF LLC AP "Gazprom Avia" expresses its deep gratitude for the prompt work in conducting distance learning programs "Ensuring environmental safety by managers and specialists of general economic management systems" and "Professional training of persons for the right to work with waste of hazard class I-IV". Distance learning is a huge plus. Lectures are very accessible and well presented. I would also like to note the efficiency in sending documents and the attractive cost of training.

Turnover: 900 000 ₽

Pupil-seats: 250

The skills that allowed Alexander and Christina to achieve such indicators:

  1. sales experience in phone calls and personal meetings
  2. communication skills and confidence in making controversial decisions
  3. a thorough approach to quality control of education.

Cheboksary- a city with a low average salary and a population of about 450,000 people.
Franchisee- Dmitry and Maria.

City specifics:

  • relatively poor region, as a result of which quality education is not available to all schoolchildren
  • medium competition in the form of several centers and a large number of tutors
  • lack of centers with high-quality preparation for exams with the division of groups into levels

Center results (November 2019):

Turnover: 1 000 000 ₽

Pupil-seats: 270

The skills that allowed Dmitry and Maria to achieve such indicators:

  1. teaching experience and knowledge of the weaknesses of the education system
  2. careful and accurate work with potential clients
  3. a thorough approach to quality control of training

Lobnya- a small and rather remote city of the Moscow region with a population of 60,000 people.
Franchisee- Alsou.

Good afternoon!

The decision did not come immediately. At first, I monitored the franchise market as a whole, at the same time being interested in what was happening in the field of education. My specialty is a math teacher, but I have never worked at school. At the beginning of her career, she got into sales and developed in this direction. I have experience as a sales manager in the Moscow office of a regional IT company, I have grown to executive director. Then for 10 years she was a professional mother, at the same time she studied mathematics with her eldest daughter and the children of her friends.

It's time to think about your employment outside the home. There was a clear understanding that I did not want to be an employee and stand in Moscow traffic jams. It is quite logical that, given my managerial experience, the experience of a sales manager and a math tutor, I could not pass by franchises related to additional education.

Why did I choose Hodograph? The answer is simple: during the first contacts with my current partners, I saw very simple steps to achieve the goal. The instructions that I was given before the conclusion of the contract allowed me to analyze the CA market in the city. Already at the second meeting, we spoke in detail. It seemed to me that with such an approach to regulations, I would not need to think about how to implement the project, and I would spend all my energy on the process itself. My intuition did not fail me. We've been working together for a year now. And I still have the confidence that, no matter what question arises, I can always get qualified and prompt assistance from colleagues. The team is young and very positive. They are always ahead of the curve. I have a clear feeling that I am under a reliable wing.

My life has now acquired completely different colors in terms of professional implementation. I myself set the pace, time and place of work.

And I also have a feeling that my team and I are doing a good deed.

Thank you Godograph, I hope together we will become the coolest network in Russia!

Center results (November 2019):

Turnover: 2 000 000 ₽

Pupil-seats: 320

Skills that allowed Alsou to achieve such indicators:

  1. excellent knowledge of the peculiarities of your city;
  2. optimism and charisma;
  3. talent for public speaking;
  4. understanding of the psychology of adolescents.

Nizhnevartovsk- a city of 250 thousand people.
Franchisee- Elena.

Good afternoon! My name is Elena, I'm from Nizhnevartovsk. I bought the Hodograph center franchise in May 2017. I myself have been working as a teacher at the university for 13 years, and before acquiring a franchise, I was additionally engaged in tutoring with high school students - preparing for the Unified State Examination and the OGE (mathematics). I received an offer to buy the Hodograph franchise by e-mail from the founder of the site for preparing for the exam and the OGE "Dunno". This offer attracted me. I began to search the Internet for reviews of this franchise, even in in social networks I found the head of one of the branches of the Hodograph center and asked for a real review about buying a franchise. The feedback was positive, they said that the franchise helps a lot, but you have to work very hard. I was ready to work hard.

At first it was difficult - finding a room, speaking at parent meetings, the first call, the first client, the search for teachers (the most difficult of all). But there was constant support from the Center. A manager was attached to me - a very pleasant and sympathetic girl, ready to help at any time. A complete package of materials was provided. Immediately after the conclusion of the contract was sent step by step plan work. In September-October, very useful webinars were held, after which you get such a charge of optimism that you are ready to move mountains. If there were any questions, then the answer did not have to wait long. The payback of all costs for the launch of the Center and the purchase of a franchise was already in the 5th month of operation.

I think I did right choice, having bought the franchise of the Hodograph center. I have my own business and work that brings pleasure. I would like to express my gratitude to Andrey Sterlyadkin, the head of the Hodograph Center, for his useful webinars, as well as to my manager Nadezhda, who is always ready to help, suggest, guide. Next year I want the Center to become the best and largest in Nizhnevartovsk, so that students go not to tutors, but to the training center. And I think that's the way it will be!

Center results (November 2019):

Turnover: 350 000 ₽

Pupil-seats: 100

Skills that allowed Elena to achieve such indicators:

  1. serious experience in the field of education;
  2. diligence and ability to work in multitasking mode;
  3. the desire not only to earn money, but also to benefit customers.

Tools and workflow:

Elena came to this business from the field of education, so we were sure that everything would be in order with the quality of classes and teachers, our (and Elena's) main tasks were to attract customers and further productive work with them.

When, thanks to her perseverance and curiosity (as well as webinars, franchise materials and manager support), Elena figured out sales scripts and other nuances organizational work, the center in Nizhnevartovsk began to grow and develop. Eventually the payback of the project was achieved in 5 months of work which we consider to be excellent. Elena has many new global plans for the next year, and we are absolutely sure that they will be implemented and that in the second year the center will become even bigger and stronger!

Komsomolsk-on-Amur- a city in the Khabarovsk Territory with a population of 250 thousand people.
Franchisee- Irina.

Center results (November 2019):

Turnover: 420 000 ₽

Pupil-seats: 120

The skills that allowed Irina to achieve such indicators:

  1. perseverance, diligence and courage;
  2. teaching experience and understanding of the format of the Unified State Examination and the OGE;
  3. the ability to get along with people.

This directory contains franchises in the field of education. All offers are divided into subcategories. Choose the right direction and study the objects. There is sure to be here educational franchise which suits you.

Training center, school or course franchise: all offers here

To find the right franchise in education, use the handy filters. They are located above the objects:

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Favorite franchises educational services add to favorites. To quickly compare two objects, use the Compare button. The franchise cards contain the terms of cooperation, financial indicators and franchisee reviews. Additional information Ask your franchise curator. His number is under the description of the franchise.

Educational Franchise: Inexpensive Options

Franchises in the field of education differ in areas of activity, format and volume of investments.

You will find in the online catalog franchises that require minimal investment. They pay off in a couple of months. Pay attention to the offers of the ballet school and business school. This is a low competition business.

Profitable direction - franchise of educational services for children

The biggest the target audience franchises of preschool and additional education for children. Investments in opening will pay off in 6-12 months. The franchisor will share his unique methods and recommendations for starting a business.

Interested in a franchise? Call or leave a request on the site!


* Calculations use average data for Russia

Currently in Russian Federation The field of education is gradually developing. The state has finally begun to support entrepreneurs who provide educational services to some extent, and although there is no need to talk about real freedom of entrepreneurship, positive trends can already be noted. In parallel with this, new technologies are being developed, which are used for training, and today the distance learning format is becoming more widespread. It is believed that this is inefficient, but statistics show otherwise, and now even the highest educational institutions often offer their students the opportunity to study remotely with a teacher. Of course, not only higher education can be obtained in this way, many professional and not only training courses allow you to master new knowledge. In this regard, we can talk about the emergence of a relatively new, but already recognized type of entrepreneurship - distance learning courses. When proper organization business this direction has a very good prospects of its development.

On the market today it is easy to find educational programs in very large areas. This includes those who do not have official status any courses, such as cooking or similar disciplines, and serious courses aimed at the transfer of knowledge vocational education. In fact, you can offer anything, the main thing is that there is a demand for it.

A novice entrepreneur is forced to compete with absolutely all players in the market, because it is possible to conduct training in this form from absolutely anywhere in the world, covering clients from different countries. Of course, for the most part, the work is carried out within the country, but if the results of the courses do not provide for the issuance of any official diplomas or certificates, then citizens of other countries, primarily of the post-Soviet space, can take them. If the courses are English language, then the possibilities are greatly expanded. In general, it is still relatively easy to find your niche, but there is already a stable demand for certain areas of education, while this demand will have to be formed for other areas. A novice entrepreneur must immediately decide on the list of services, choose the direction of his activity, evaluate the work of competitors, and then, preferably, deal with only one or a few areas of education. The most difficult thing is to start working in the field of higher, additional professional education and similar areas.

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To get started, you need to register as a subject entrepreneurial activity. but commercial activity only suitable if the company is engaged in vocational training, preschool education, additional general education and implement additional professional educational programs. That is, to open your own, for example, a school based on commercial enterprise impossible - only NGOs. But it is quite possible to conduct training in any disciplines. It is best to choose a form of society with limited liability. Individual entrepreneurs have the right to do business educational activities only if they are directly engaged in it themselves, without involving other teachers. In other words, you can register as an individual entrepreneur by law only if the entrepreneur himself wanted to become a tutor. It should be noted that even recently businessmen were deprived of even these opportunities, all educational activities were possible only on the basis of a non-profit organization.

The activity itself falls within the definition (OKPD 2) 85.31 Vocational training services or one of the group codes (OKPD 2) 85 Educational services. In general, the state has precisely defined the list of licensed activities, and if an entrepreneur is engaged in other educational activities, then he will not have to obtain any licenses. This list:

1. Implementation of the main general educational program preschool education.

2. Implementation of the main general education program of primary general education.

3. Implementation of the main general education program of basic general education.

4. Implementation of the main general education program of secondary general education.

5. Implementation of the main professional educational program of secondary vocational education - a program for the training of skilled workers and employees.

6. Implementation of the main professional educational program of secondary vocational education - a program for training mid-level specialists.

7. Implementation of the main professional educational program higher education- undergraduate programs.

8. Implementation of the main professional educational program of higher education - the specialist's program.

9. Implementation of the main professional educational program of higher education - master's program.

10. Implementation of the main professional educational program of higher education - the program for the training of scientific and pedagogical personnel in graduate school (adjuncture).

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11. Implementation of the main professional educational program of higher education - residency program.

12. Implementation of the main professional educational program of higher education - an assistant-internship program.

13. Implementation of the main program vocational training- programs vocational training by professions of workers, positions of employees.

14. Implementation of the main program of vocational training - the program of retraining of workers and employees.

15. Implementation of the main vocational training program - advanced training programs for workers and employees.

16. Implementation of additional general educational programs - additional general developmental programs.

17. Implementation of additional general education programs - additional pre-professional programs.

18. Implementation of additional professional training programs.

19. Implementation of additional professional programs for professional retraining.

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Based on this list, you can determine your next steps. If your activity does not fall under the definitions of the list, you can immediately proceed to the stage of organizing a business. If it is on this list, then you need to get a license. To begin with, the pedagogical council draws up a plan for the educational program, which must be submitted to the Ministry of Education. The plan should take into account absolutely everything - from directly indicating the knowledge taught to technical side question, i.e. how the training will be conducted.

Again, thanks to the Decree of October 28, 2013 No. 966, now Remote education received a legal status, because previously there was not a single wording that would allow working with students remotely. The fee for obtaining a license is 6 thousand rubles, however, in case of uncertainty, you can contact special companies that provide assistance in obtaining licenses. They will help to properly draw up and collect documents, but their services cost an average of at least 50 thousand rubles, and sometimes they can cost 2-3 times more.

When the license is obtained, you can proceed to the next step. However, there is such a thing as accreditation, after which you can issue diplomas and certificates. state standard. Its passage is relevant primarily for universities and schools, but if an entrepreneur wants to simply open courses that are aimed exclusively at training, and not at issuing "crusts", then he will not need accreditation. In fact, it is students who need accreditation, because without it an entrepreneur can engage in educational activities, but at the same time cannot issue state documents. He doesn’t really care, but a trained person may need such a document. In general, accreditation is needed only for universities that offer distance learning, including for schools, and they can get it only when the first graduation of students takes place. That is, the first groups of students will in any case graduate from an unaccredited institution.

When all the formalities are settled, you can start organizing your business. Currently, distance learning takes place in most cases on the basis of a distance learning system, which includes a huge number of factors. First of all, this is a special software, which allows students to negotiate with the teacher via the Internet (in other words, to organize webinars). You will have to allocate a lot of money for this and hire a whole staff of programmers, because you won’t be able to get by with just a website and installing the Skype program. The cost of implementing a distance learning system varies depending on a large number of factors, this includes not only support for negotiations, but also the placement of materials, providing access to testing, storing a database, catalogs, and much more. The price is also affected by the number of trainees, the more of them - the more expensive, but at the same time more profitable when recalculated per person.

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The minimum cost of using the distance learning system is about two and a half million rubles a year, you can find better offers, but then there may be problems with the quality of the services offered. Of course, not every company can afford to pay for such a system, some decide to develop their own, but in this case, you will have to maintain a large staff of only programmers who create the system and then provide its support. In the long run, this is much more profitable, because the developed LMS can subsequently be put on the market, which will become a source of additional income, and monthly maintenance will generally be cheaper.

If there is no money either for their programmers and the development of their LMS, or for maintenance in third party organization, then you can do it a little easier - just work through your website and through Skype. But is it worth it then to say that no one will take such an office seriously, and it will remain at the level of inexpensive tutoring?

You may also need to take care of your representation, especially educational institutions which issue certificates, diplomas and other diplomas. Still, the client should be able to personally visit the office of the company in which he is studying, regardless of what exactly he is taught: the Higher School of Economics or the basics of sewing sheep. Many companies even combine distance learning with standard learning, holding lectures and seminars at their representative offices, but at the same time working at a distance with people from other cities.

Depending on the format of work and the selected premises, it can be a small office or a whole building with many blocks. But we must not forget that in the process of obtaining an educational license, it is necessary to transfer information about the available capacities, and at the same time, all this is taken into account and directly affects the possibility of obtaining a license. For example: if students visit the office for the sake of learning, then they should be provided with all the conditions for a comfortable pastime. Therefore, it is often easiest to work as an office, which, if it is in contact with clients live, is only on administrative and organizational issues.

An important point is the selection of your team. If the courses will be full-fledged training with the issuance of certificates, then you need to find people who have the appropriate knowledge and qualifications. That is, they should be professors or people who are engaged in full-fledged scientific and pedagogical activity. For courses in simpler disciplines, it is enough to find only masters of their craft who can share their experience and knowledge with people. We must not forget that the training format is somewhat non-standard, so not everyone, even a specialist in their field, will be able to conduct studying proccess and find an approach to each student remotely. It is advisable to find people who already have experience in similar work. The entrepreneur himself, if he himself is a teacher, can take not only leadership position but also participate in the learning process. It will also require people for administrative positions. All business processes that are not related to the organization's profit can be outsourced.

To find your customers, you will have to spend a lot of effort, time and money on conducting advertising campaign. In any case, you will have to create your own website to work, so it makes sense to order not only its development, but also promotion. To do this, you will have to allocate several tens of thousands of rubles (up to a hundred), but in the end the site will become one of the first when searching through search engines, which will positively affect the business. Further, you need to post information about yourself on all thematic portals, on social networks, pay for promotion there, actively search for and work with clients on your own, if necessary, contact companies that are looking for “warm clients” (the so-called lead management).

We must not forget about the correct development of the concept, today the client has a good choice, so it should be attracted with something special, something that competitors do not have or is poorly developed. For higher education, this is the same notorious accreditation, interesting specialties, good teaching staff, additional programs and bonuses; for simple courses - this is an exciting learning process, non-standard techniques and methods in work, the opportunity practical application acquired knowledge in life. To offer people something completely new, you must first conduct marketing research to know how relevant the offer is.


In general, the risks innovative product an order of magnitude higher, but if successful, you can occupy an empty niche and be the first on the market in order, especially during the first time of work, to take all possible customers for yourself. Today, training can be carried out in absolutely any direction, from learning the Farsi language to courses on making handicrafts from papier-mâché. You can find your consumer for everything, the main thing is to convey to him the possibility of learning.

Such a business has enough prospects to be engaged in it, however, the direction of distance learning is constantly developing, and today we have to invest a lot of money in order to offer consumers a competitive product. For this reason, the amount start-up capital usually amounts to several million rubles, although small courses, when the teacher really communicates with students through simple programs, can be opened for relatively little money. Only here the client becomes more and more fastidious. This type of entrepreneurship can also be the development of an existing one based on the provision of educational services. With all this, such a thing is quite interesting and exciting for the businessman himself.

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