How to open a cleaning company in a small town. How to open a cleaning company from scratch: money is clean

A cleaning company is an almost ideal business that is in demand among companies and individuals. You can open a company without having an office and employees. The main thing is the availability of professional equipment and the desire to develop.

How to open a cleaning company - procedure

To enter the cleaning services market, find your target audience. There are three types of cleaning business:

In the first case, your clients are large companies and small businesses, which are more profitable to apply to a cleaning company once a week than to keep an employee on staff and purchase cleaning equipment and materials monthly.

In the second case, focus on single men and business women with a high level of income and with children. They are familiar with the culture of cleaning by outsiders and are willing to easily delegate the responsibility of keeping the house clean to professionals.

Event cleaning is cleaning the territory after the event. Establish cooperation with animators, hosts and entertainment institutions to receive a systematic income.

Professional cleaning services are becoming more and more in demand these days.

Before starting a cleaning business, make a plan of action. Write down the company's development strategy and calculate the financial part.

Step by step instructions for a successful start:

After completing the above steps and following the plan, you will open a company with high profitability.

A well-thought-out business plan is already half the battle.

Business plan for starting a cleaning company

The business plan of an enterprise specializing in cleaning of premises includes two parts - strategic and financial. The first deals with the formation and development of the business, the second - calculates the ratio of income and expenses, as well as the profitability of the company.

Business setup and accommodation

Register a company before starting activities - so potential customers will trust you more, and the tax office will not have any complaints about work. Determine the legal form - IP or LLC. If you are focused on cooperation with large companies and plan to take loans for development, choose the LLC form. The owner of the LLC is responsible for his own mistakes only authorized capital firms (the minimum amount is 10 thousand rubles, it is deposited into the account when registering an LLC). To work with individuals suitable IP status.

remember, that individual entrepreneur is liable to creditors and authorities with all its property.

Compare taxation systems and choose the one that suits your business. In the field of cleaning, LLCs with a simplified tax regime and the calculation of taxes based on the company's income (STS 6%) are popular.

Table: comparison of tax systems for small businesses

Select from the OKVED 2 directory codes for work in the field of cleaning. They will be needed when drawing up an application for registration of a company. Possible options:

• 81.22 Other cleaning and cleaning activities for residential buildings and non-residential premises;
• 81.29.9 Other cleaning and cleaning activities, not included in other groups;
• 81.29.1 Disinfection, disinfestation, deratization of buildings, industrial equipment.

You will be able to change the number and composition of OKVED codes after starting work: exclude unnecessary ones or add new ones.

Register with budget funds - Pension, Social Insurance and Medical Insurance.

At first, you can save on office rent, but as your business develops, you will need a room for the administrator to work, a utility room with a washing machine and ironing board, and a warehouse for storing inventory and cleaning products.

Office plan with office, warehouse and utility rooms

The location of the office is not so important - meetings with clients usually take place on their premises. Do not overpay for a luxurious room in the center: choose a location based on functionality.

Choice of development strategy

Make a list of services that you can provide at the initial stage. When planning to work on your own, calculate your own strength - do not chase speed. On average, one person with the availability of transport can do a general cleaning in three apartments.

Service options:

You can set up your business in two ways:

If you are developing major city, be prepared for high competition, and in a small one - for a lack of customers.

Find your niche in business and forget about the lack of customers forever

Pricing policy development

Before setting prices, check out the cleaning services market in the city. Call your competitors and collect their price lists.

Calculate the cost of cleaning per square meter of surface, washing and ironing - for the number of loads of laundry. Additional markups can be set for work on particularly vulnerable surfaces, thin fabrics, etc. The cost includes the cost of materials, cleaning products, staff salaries, rent. Look for opportunities to save money, for example, by purchasing part of the funds in bulk.

Average prices for cleaning services:

Sample price list for cleaning services

Separately set prices for services that you plan to provide systematically: daily cleaning of the office or apartment, laundry once a week. Calculate the cost per month for each type of service.

Finding and attracting clients

Try to find customers before opening the company. Advertisements in the cleaning business, they do not bring a response immediately, so focus on personal connections.

One-time orders give more income, but by finding a site for systematic cleaning of premises, you will ensure the payment of rent and wages of employees.

An example of an advertisement for a cleaning company on the Internet

Owners of:

After talking with the customer, be sure to sign a service agreement. Usually, the parties agree on cooperation within a calendar year. In the contract, specify the list and the total cost of the work. Make a separate application for an estimate. If you wish, you can ask the customer to provide office space or storage cabinet for chemicals. This point is also written in the contract.

Selection and purchase of equipment

Select equipment and cleaning products according to the types of services provided. It is more convenient for each address to have a separate set of tools and materials that will be stored at the facility.

Standard list of equipment for a universal cleaning company:

Types of industrial scrubbers

Office equipment:

Choose equipment in the middle price category and above - even an inexperienced employee can handle this, and the quality of cleaning will not suffer.

Recruitment

Cleaning company staff should be familiar with chemical compositions cleaning products and know in what concentration to dilute the substance in order to cope with pollution on a particular surface. There are special courses for cleaners, where participants are taught the mechanisms of professional cleaning.

Overalls of workers - one of the elements of recognition of a cleaning company

Cleaning company staff:

The dispatcher can receive a fixed salary, cleaners - salary +%, and at first it is reasonable to attract an employee as an accountant third party company. The cost of services will be cheaper than the maintenance of a full-time employee.

To save on transport, hire cleaners with their own cars and compensate them for fuel costs.

As your business expands, hire a human resources specialist, staff accountant and several managers. The task of the manager is to distribute the load among the cleaners at several facilities with a total area of ​​up to 6 thousand square meters. m. Gradually increase the number of cleaners - one worker usually has 550 square meters. m. area. Purchase uniforms for employees.

Calculation of income and expenses

Before starting work, calculate the company's income and expenses, assess the potential for development and profitability of the business. Be honest with yourself - do not overestimate the planned profitability. Below are the costs for opening and maintaining a company with 2 cleaners, 1 administrator and a rented office.

Table: Costs of starting a business

Table: systematic costs

Planned income and profitability

The cost of one office cleaning is 30 rubles/sq. m. The number of cleanings - 3 per week. Given this workload, two cleaners can serve 2 rooms, each with an area of ​​​​150 square meters. m per day. One employee performs 12 cleanings of each room per month with a total cost of 54 thousand rubles. If he manages 2 premises, the income is 108 thousand rubles. Income for two employees who clean 2 rooms a day - 216 thousand rubles.

Net profit of the enterprise - 107.5 thousand rubles. The payback period of the company is 4-6 months at full load. The profitability of the cleaning business in apartments is, on average, 15%. In office premises, the figure is higher - up to 40%.

The nuances of working in the cleaning business

In Russia, there is still a stereotype that cleaning is a shameful occupation, and a cleaner is an eternally dirty person smelling of sweat. Therefore, in the cleaning business, there is a large “turnover” of personnel.

The second nuance is the creation of a positive opinion. The customer does not communicate directly with the cleaners, he forms an attitude towards the company from a dialogue with the administrator. Therefore, it is extremely important to appoint a person friendly, responsible and knowledgeable in the subject to this position.

The third feature is the difficulty in conducting an advertising campaign. To attract customers, the head of the company often has to visit organizations on his own and conclude service contracts.

I run my own business and I understand how difficult it is to decide to open a company. Therefore, I create informative articles about business that help to understand the essence of the organization of the process. And as a hobby, I write about the work of various gadgets and computer programs.

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The top two questions you need to answer when starting a cleaning business are: “What will my cleaners be like?” and “How to find clients?”. It depends on who will work for you and who will order, whether your business will “take off” or “not take off”. Everything else is secondary.

Since the commercial real estate cleaning market (offices, commercial premises) has long been occupied by major players, bet on residential cleaning. There are higher requirements for the quality of the work performed, which means that you will need more qualified staff. However, there is a strong opinion that cleaning comes down to “waving a rag”, and everyone can do it. Therefore, there will be hundreds of responses to any of your advertisements for the search for cleaners, but the proportion of people who are ready to work to high quality standards will be minimal. Recruitment, training, knowledge testing - all this will take you a lot of time.

Out of hundreds of responses, there will be, at best, 1-2 worthy candidates.

Investment size

The amount of investment varies depending on whether the small town you want to start a business.

In any case, it consists of several mandatory points:

Room rental. A room of about 50 m2 will be enough, maybe even less. The main thing is to separate the warehouse from the office part and ensure good ventilation of the premises. The option of renting an apartment is possible, but undesirable, because the cleaners will constantly come and go, and the landlord will not like it. Best take inexpensive premises free appointment somewhere away from the red line or in a large office center. The location of the building does not matter. Office rent will cost you 10-20 thousand rubles per month.

Procurement of chemicals and equipment. If a client orders house cleaning, he expects a specialist to do it better than himself. Do not use household products(and even more so the personal funds of the client), purchase professional equipment and chemicals. Floors, glass, plumbing, kitchen appliances - all this is washed with different chemicals, so take a wide range of chemicals for all types of dirt that you are going to work with. Minimum initial costs- 10,000 rubles, if you are not going to provide Additional services such as cleaning upholstered furniture.

remember, that chief marketing of your enterprise is a well-done cleaning.

Step-by-step instruction

First of all, select a room and, if necessary, make repairs in it.

Purchase furniture, office equipment and install them.

Procure all necessary equipment and chemicals.

As mentioned earlier, the location of your office does not matter. The main thing is to choose the format of your interaction with the cleaners. If, for example, they will go to orders on public transport, look for a place near stops. If by private transport or taxi - the location will not be so important.

Documentation

To open your cleaning business, you must first decide on legal form. IP would be the best option. As for the taxation system, the best option would be UTII (providing household services). If UTII is not valid in your region, then choose the simplified tax system (6% of income).

When registering with the tax office, indicate the code 74.70.1 OKVED (“Cleaning and cleaning of residential and industrial premises and equipment”) and OKPD-2 81.29.19.000 (“Other cleaning and cleaning services not included in the selected groups”).

The activities of cleaning companies are not subject to licensing, but GOST R 51870-2014 "Professional cleaning services - cleaning services" is mandatory. Carefully study this document - it contains all the standards for the provision of these services.

In addition, each cleaner must have medical book. The list of analyzes is similar to the list for household workers (for example, a beauty salon).

Opening checklist

Is it profitable to open

According to our calculations, a company cleaning residential premises even in a small city (from 50 thousand people) in six months of its work can reach a stable profit of about 70,000 rubles. In a millionaire, this number will reach 250 thousand per month after the same six months of work. But this is possible only under the condition of competent recruitment and promotion of the enterprise.

The cleaning business attracts entrepreneurs with its simplicity, growing demand for the services of this business, prospects and high profitability. A company can be successfully organized both in a metropolis and a small town. If you don't know how to start a cleaning company from scratch, a business plan is the first step in planning your future business strategy.

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Business Description

Cleaning business belongs to the service sector, and the provision of services is one of the most advantageous species commerce all over the world. Success entrepreneurial activity largely depends on demand, and in this field of activity you can not be afraid for its absence. By itself, the idea for business is transparent and understandable even for dummies. The organization of a cleaning company does not require a large amount of investment and time.

Commercial activities for the provision of cleaning services are highly competitive in large cities. However, this niche is practically free in small settlements and towns. For a competent organization of a cleaning company from scratch, a business plan must be written simply and clearly. Sample good business plan with detailed calculations can be found free of charge on the Internet.

Services

The whole range of cleaning services can be divided into two groups:

• services rendered to legal entities;
• services provided to individuals.

Searching for clients in the first category is more preferable, since here you can immediately conclude a contract for a large amount of work. But do not write off the work of providing services to individuals. It should also be noted that in the first case, you will be required to invest more funds than in the second. Work in the B2B sector involves the purchase of a large amount of equipment, the purchase of specialized and professional equipment.

All cleaning services can be divided into areas:

1. General cleaning is usually done once. Most often, it is ordered in apartments after renovation, at industrial facilities, in offices, warehouses, etc.
2. Regular cleaning of private and commercial property.
3. Specialized Services. These include: washing windows, dry cleaning carpets, etc.

A novice entrepreneur is recommended for cleaning with the choice of one line of business. It is possible that the company opens to work with a specific client. One client will be big company with a lot of work. As a result, the cleaning company will gain invaluable work experience, and less money will be required to organize the company. After the company gets on its feet, it can be developed and expanded the range of services provided.

The set of services should be determined taking into account potential demand. To do this, you need to determine and study your target audience in advance.

Standard Services:

• wet cleaning;
• spring-cleaning;
• cleaning upholstered furniture;
• textile cleaning;
• window washing;
• cleaning after repair;
• cleaning entrances;
• washing of facades;
• cleaning of territories near houses and premises.

Cleaning the premises after renovation Wet cleaning of the apartment Entrance cleaning

Additional services:

• garbage disposal;
• washing windows of apartments and offices at a height;
• cleaning dishes and interior items;
• disinfection of premises;
• getting rid of mold;
• washing clothes and other textiles;
• ventilation cleaning;
• washing stoves and other household appliances.

High-level window cleaning Room disinfection Ventilation cleaning

Relevance

AT developed countries In the world, the cleanliness industry is a structure with billions in turnover and is represented by hundreds of thousands of firms. Cleaning business is a new and promising direction commercial activities for Russian entrepreneurs, only 20 years ago in the Russian Federation no one knew about such companies. On the this moment the market for cleaning services remains a free niche. Even in large cities, where there are a fairly large number of cleaning companies, they do not satisfy the demand for interest.

Important points of work

It is important to understand that the strategy of its development depends on the conditions in which the company is expected to operate. Cleaning as a business has its own pitfalls that the owner of the company should be aware of. In order to succeed in the cleaning business, an entrepreneur will need to not only responsibly perform daily work but also to win the respect of their customers. This is achieved through a high level of professionalism of workers, friendly service, flexible prices, etc.

In a highly competitive environment

Today, the largest number of representatives of the cleaning industry are located in large cities, with a population of more than one million people. This is explained by the fact that many potential consumers are concentrated here. The highest density of cleaning firms is observed in the capital of Russia and St. Petersburg. At the same time, the “purity” market in these cities does not fully satisfy the demand.

On the competitive market it is especially difficult for a young cleaning company to survive. This is due to the fact that it will be more difficult for an entrepreneur to find customers. In such a market, as a rule, there are already well-known and proven companies on the positive side. With a high degree of probability, we can assume that large customers decide to use their services. In a situation of high competition, it is important to immediately get a good order or organize an advertising campaign correctly.

In a small town

In small towns there is minimal competition, but you will have to fight for survival. It is important that you carefully study the market and decide on the target audience. If you have found clients, then you can open a company without hesitation.

Potential customers may be shopping centers, offices, enterprises, apartment buildings etc. In order to attract them, you will need advertising, a loyal pricing policy and good feedback about you from the first customers. Future clients should learn about the services your firm will provide. For this, advertising in print media, on local television and on the Internet is suitable.

Franchise work

A cleaning company franchise will help you get your business right from the start. The franchisor will provide you with all the information you need to create successful business. From the first days of the company's work, you will receive applications from customers. This will help the big name and reputation of the franchisor, as well as well-placed marketing.

Take a look at the following franchise offers:

• "Brothers Chistov";
• City Shine;
• "Expert Cleaning";
• "Empire of services";
• "Clean house";
• "Mr. Shine";
• cleaning alliance;
• primex.

The presented franchises pay off in about one year. The amount of necessary investments is from 300 thousand to 1.5 million rubles. To minimize entrepreneurial risk, businessmen are advised to open a franchise business, as the business has a high profitability.

You can get acquainted with the Clean House franchise from the presentation. Filmed by the channel: Franchise Clean House Cleaning.

Description and analysis of the sales market

It is desirable to find the first clients at the stage of business planning. The kind of reputation you earn will determine how the business will develop tomorrow. At the first stage of the functioning of the company, you work for your image, and then the image for you. Thanks to positive feedback about your work, you will easily find new customers.

Potential customers can be found in many ways:

• through acquaintances;
• make phone calls to various organizations and offer them their services;
• send commercial offers.

Ideally, you should find regular customers, not one-offs. Since instability in income generation may lead to the fact that you will not be able to cover your current expenses.

Your customer base may include:

• private apartments, cottages, houses;
• entrances of apartment buildings and the adjacent territory;
• company offices;
• parking;
• shopping and entertainment centers;
• warehouses;
• catering places;
• professional kitchens;
• industrial premises;
• territory of industrial production;
• various premises after repair or construction.

The target audience

The main consumers of the services of a cleaning company are legal entities. Management modern enterprises and various organizations realizes that the maintenance of cleanliness in the premises should be provided by professionals. And these professionals today are cleaning companies. A competent manager, after analyzing the situation, comes to the conclusion that it is more profitable to outsource cleaning of premises.

Benefits of outsourcing:

• savings on wages, purchase of equipment, inventory, etc.;
• high quality cleaning;
• efficiency in cleaning;
• use of modern equipment;
• perfectly cleaned premises have a positive effect on the image of the customer's company.

As well as legal entities, the company's services can be targeted at individuals. It should be noted that such clients are more difficult to find. Since not every person is ready to let an unfamiliar worker into his house for cleaning. If you manage to find such clients, then these are mostly people with high incomes.

In addition to them, we can distinguish:

• single men;
• old people;
• busy people;
• people with disabilities, etc.

Competitive advantages

If you decide to open a company in a large city where competition is strong enough, then you should carefully study the local market. You must clearly understand with whom you compete. To do this, it is important to know what exactly your competitors are doing, their strengths and weaknesses. Based on the data obtained, you should correctly formulate a company development strategy, determine the range of services, pricing policy, advertising campaign, etc. The volume of your future orders will depend on how carefully you think over your business strategy.

What you need to know about competitors:

• range of services;
• price level;
• target customers;
• customer reviews;
• image;
• experience;
• service quality.

A high level of competition obliges you to provide only high-quality services. Because only in this case you will be able to attract new customers and keep old ones.

To increase your competitiveness, you need to focus on factors such as:

• use modern high-tech equipment and inventory;
• skilled, cultured and honest workers;
• environmental friendliness of the means used;
• a wide range of services provided;
• the presence of a unique service that your competitors do not yet have.

Operating in a competitive market will not allow you to relax even for a minute. You need to control everything that happens in the market and closely monitor the needs of customers, trying to satisfy them as much as possible.

Advertising campaign

Ideal advertising campaign should be organized in such a way that, as a result, as many long-term contracts as possible are concluded with clients. To do this, it is not enough to offer your services by phone or e-mail. You need to organize a set of affordable events to win customers.

To promote a cleaning company, you must:

1. Actively apply available advertising tools: create a corporate website; distribute booklets and leaflets; publish ads in local media.
2. Self-critically analyze their activities and add new areas of work.
3. Meet the requirements of key customers.
4. You need to be open to communication.
5. Conduct free consultations.
6. Sew a uniform for workers and place a company logo on it.
7. Improve staff qualifications, conduct trainings, briefings, etc.
8. Special treatment for regular customers. For example, congratulations on holidays.
9. Develop a loyalty program.

A modern cleaning company is simply obliged to have its own corporate website. It should provide a full description of the services provided, Contact Information, loyalty program, described strengths companies. It is advantageous to distinguish you from your competitors by the function of online ordering services through the site.

What do you need to open?

There are many things to consider when starting your own cleaning company. By strictly following the instructions and rules, it is not difficult to organize a business. An entrepreneur should start by creating a package of documents and registering a company.

Documentation

Your primary task is to determine the legal form for the business. Traditionally, the choice is between LLC and IP. If you are planning to organize a large-scale activity and work with large clients (organizations, enterprises, shopping malls, etc.), then it is better to immediately form an LLC. This organizational form also provides for the possibility of applying a simplified taxation system.

If you plan to work mainly with individuals and do a small amount of work, then an IP organization will suit you. In this case, choose UTII as a form of taxation.

OKVED codes that are suitable for the described business:

• 74.70.1 - "Cleaning of residential and industrial premises, equipment";
• 74.70.2 - "Cleaning of vehicles";
• 74.70.3 - "Performance of activities for the conduct of pest control, disinfection and deratization work";
• 90.00.3 - "Cleaning the territory and performing similar activities."

In the next step, you need to register with funds (pension, health insurance, social insurance, accident), tax office etc. You will be required to thoroughly study GOST R 51870 2002, which refers to the provision of household cleaning services for structures and buildings.

Room search

At the stage of formation of the company, you can save on rent and organize an office at home. The necessary equipment and inventory will be stored in the pantry or. But this is only temporary, ideally the company needs a separate room. It should be divided into office and warehouse.

Requirements

There are no strict requirements for the premises, as clients will rarely visit the office. Mostly the company's specialists will go to the customer's place for cleaning.

The premises require:

• low cost;
• availability of communications: heating, water, light, sewerage;
• security, etc.

Purchase of equipment and inventory

The quality of the services provided and their range depend on the equipment of the company. This is the main cost item for starting a business. The purchase of equipment must be approached individually, since its set depends on the specifics and scale of the company's activities.

Universal set necessary equipment, inventory and household chemicals (in rubles):

• professional vacuum cleaner: 35,000;
• floor washing machine: 150,000;
• machines for cleaning carpets, furniture, floor coverings, etc.: 100,000;
• window cleaning equipment: 50,000;
• professional washing machine: 50,000;
• car: 400,000;
• a set of brushes, rags, napkins, etc.: 30,000;
• hair dryer: 25,000;
• special form: 30,000;
• household chemicals and detergents: 50 000;
• computer, printer, office furniture: 100,000;
• other equipment, inventory and household chemicals: 30,000.

Carpet and floor cleaning machine Professional vacuum cleaner Window cleaning equipment

Having made a calculation, for an average cleaning company it is necessary to purchase equipment, inventory and detergents in the amount of 1,050,000 rubles. You can save on buying a car, and hire a driver with personal transport. The quality of purchased household chemicals must be first-class. It may also require highly specialized additional equipment. The volume of its client base directly depends on how rich the company's arsenal is with a variety of equipment.

Staff

You will need to assemble several groups of workers who specialize in performing a specific set of operations. For cleaning offices, entrances, kitchens and other premises, it is better to form a team of three to four women aged 20-40 years. And take a man as a foreman. He will be able to manage the cleaning process, solve organizational issues and help lift or bring heavy objects.

The entrepreneur himself or a hired specialist can act as the head of the company. The sales manager will take orders from customers. One driver for the minibus is also required. Accounting is best outsourced.

During the recruitment process, you will most likely encounter the problem of staff turnover. To a large extent, this is due to the fact that the work of a cleaner is not presentable, and young women will try to find the best place work. It is very important that workers do not steal from customers. You should pay special attention to whether they have a criminal record, level of education, appearance etc.

Step-by-step instruction

Summarizing the above, step by step consider the sequence of your actions:

1. Search for clients.
2. Studying competitors.
3. Definition of business concept.
4. Form ready business plan with calculations.
5. Company registration.
6. Advertising campaign.
7. Personnel selection.
8. Room selection.
9. Purchase of equipment and supplies.
10. Opening of the company and start of work.

Financial plan

For calculation financial plan you need to determine the total list of costs for organizing a business. How much money do you need to start a business.

The size initial investment in business consists of (in rubles):

• company registration: 30,000;
• purchase of equipment, inventory, household chemicals: 1,050,000;
• marketing expenses: 50,000;
• rent: 40,000;
• other costs: 30,000.

As a result, it turns out that 1,200,000 rubles will be required to organize a business.

Recurring expenses

Current expenses (rubles/month):

• premises rent: 20,000;
• wages of the main workers with accruals (based on five people): 130,000;
• salaries of administrative staff with accruals (based on two people): 70,000;
• purchase of household chemicals and detergents: 10,000;
• marketing costs: 20,000;
• utility costs: 10,000;
• other costs: 20,000.

As a result, it turns out that regular expenses amount to 280,000 rubles per month.

Opening dates

The work schedule is individual in each case. It should be compiled very carefully, without missing a single important point. On average, from the moment of developing a business plan to the start of the company, it takes two to three months.

Risks and payback

Main business risks:

• lack of regular customers;
• strong competitors;
• seasonal nature of ordering a number of services;
• staff turnover;
• low level of education and upbringing of workers;
• the risk that workers will steal from the company's customers.

In order for the listed risks not to turn into minuses, a competent leader is needed. A business can be made profitable, since its payback directly depends on the workload of existing capacities and the number of regular customers. Average term The payback period for a cleaning company is 8-12 months.

Opening a cleaning company means cleaning the premises; these companies appeared in the country not so long ago and cause skepticism among businessmen and consumers in terms of assessing the prospects.

According to statistics, the cleaning business is a good option for making money, if everything is well calculated and started.

How to start a good business

Opening a company is divided into stages:

• registration with the tax office pension fund, other social insurance funds, statistical bodies and Rospotrebnadzor;
• choice of clients (firms, wealthy clients, other customers);
• development of a list of services;
• develop a price list;
• selection of employees;
• purchase of tools, detergents.

Cleaning is a narrow concept that reflects a part of the services: cleaning company employees clean carpets, furniture, pillows, wash blankets, and that's not all.

It is advisable to immediately find yourself regular customer, whose payment will be the company's first permanent source of income.

Services should be offered to a business center in need of cleaners. In these establishments, cleaners are hired for a low fee, there are not enough of them, and the problem is already being solved in the usual way with the help of cleaning companies.

Opening a cleaning company in a small town

How to open a cleaning business in a small town? Doing business in small town has its own specifics, here both advantages and difficulties. Businessmen do not aspire to such places because of the small number of clients, their low solvency, because there are serious risks.

It is worth trying to cover several categories of customers with services: both individuals and firms. Entrepreneurs in recent times pay attention to the image, and prefer to entrust cleaning to professionals working at a high level.

The company's services are used by people who need assistants and do not have time to do the cleaning themselves. These are owners of real estate for rent, or people who want to help their parents.

In a large city, it is better to occupy a narrow niche. For example, cleaning up construction debris, restoring floor coverings, attracting the interest of developers. All new buildings, without exception, remain littered, with an abundance of defects that the developer company does not eliminate.

In a small town, it's not that hard to find customers and build a reputation. The specifics of the business makes it serve different categories of customers, but there is a chance to get a steady income.

Relying on a business plan

A business plan from scratch, for a cleaning company, is a document that describes the goals of creating a company, calculations, market analysis and other information. If it is done exclusively for yourself, without demonstrating to outsiders, you should limit yourself to the practical part:

• who is the participant or participants of the project;
• plans for organizing the enterprise (who has what responsibilities);
• market analysis, comparison of competitors, description of their advantages, what to do to become more attractive in comparison with others;
• range of potential consumers, price list;
• financial part - expenses, incomes, their structure;
• risk analysis, ways to reduce or avoid them.

Each of the listed points can be divided into several additional ones or combined. A business plan is a living document, it needs to be regularly amended and supplemented. They will help to plan the further way of development, to take into account past mistakes. This will keep your head from being overwhelmed. additional information. For those who do not know how to start a company from scratch, a business plan will be an excellent auxiliary tool. Drawing up a business plan will be successful if you remember that it is created primarily for your own needs.

Video

How much does it cost to set up a cleaning company

The statement that you can start a business with only a rag and a bucket is not entirely true. This approach forces clients to immediately refuse the services of the company or limit themselves to a short term of cooperation, looking for those who work for more professional level.

It is better to immediately buy suitable equipment, detergents, hire specialists. The minimum amount that directors talk about successful companies- 300 thousand

Almost the entire amount will be spent on the purchase of equipment and cleaning products. Salary and office rent expenses require less money, but you can’t linger with them all the time.

The payment plans include taxes, payments to the compulsory social and compulsory health insurance funds. In the case of individual entrepreneurs, tax payments are minimal, they can even be excluded if you work alone on common system taxation. It is allowed to choose a patent - 4 or 5 thousand rubles. for 12 months. Insurance premiums are somewhere around 30 thousand for 12 months.


Payments are allowed to be transferred throughout the year, the main thing is that obligations are fulfilled by December 31.

If an individual entrepreneur hires employees, tax and insurance payments are calculated according to a different scheme.

It is advised, in order to avoid conflicts with customers, to insure the liability of employees in case of damage to property, theft and other situations when an obligation to compensate for damage arises. Insurance will protect against unexpected problems and costs, and make customers more favorable.

An individual entrepreneur or company is required to keep records, so it is better to give accounting and tax reporting, legal support other companies on the principle of outsourcing. This approach is more profitable in comparison with hiring employees, the cost of these services is reduced by 2 times.

Relatively recently, a fairly new line of business appeared in Russia, which has been dynamically developing in the West for more than a decade and has received recognition from numerous customers. These are companies that provide cleaning services. An example of such activity is a cleaning service for private and corporate premises. Gradually, in our country, cleaning services are becoming more and more in demand. After all, the cleanliness of an office or apartment is prerequisite for the normal conduct of business or residence.

The concept of cleaning

The first high-quality cleaning companies appeared in the markets of America and Europe. They quickly took the place of unprofessional services.

In plain language? The very word for this service, appeared with us relatively recently. It comes from English word cleaning, which in a broad translation means the adoption of a set of measures that ensure cleanliness shopping malls and offices, hotels and apartments, cottages, etc. This action means work, the result of which is the absence of any pollution, stains, debris and unpleasant odors on both the horizontal and vertical surfaces of the premises.

Why is cleanliness necessary? The answer to this question is clear to everyone without any further explanation. First of all, it is the health of the people in the room. However, if we take, for example, office cleaning, then cleanliness here has another, image side.

Often, the appearance of an office cleaned to a shine can play an important role in making the decision necessary for the company, as it will gradually be associated with purity of intentions.

What is included in cleaning?

Professional cleaning is not just washing. This is a rather complicated process, which is the adoption of comprehensive measures that contribute to the cleanliness of the premises. Of course, washing windows, as well as other glass objects, is done with water. But at the same time, the cleaning company provides its service using a fairly wide range of equipment and devices. This includes special equipment that allows cleaning surfaces under pressure, and special means necessary to eliminate specific stains.

For example, chewing gum from pile covers can only be removed by freezing. Cleaning companies use a temperature-reducing spray for this purpose. And there are many such solutions.

Main list of services

What does a cleaning company do? If a we are talking about cleaning residential premises, then the owners of private houses and apartments can count on the following:

1. rooms. This professional work includes washing floors and furniture, bathrooms and kitchens, armchairs, carpets, etc.
2. General cleaning. In this case, moving away cabinets and other furniture, washing windows, and cleaning baseboards is added to the standard list of services.
3. Cleaning of premises after repair work. Cleaning companies take on a lot. This is not only a complete cleaning of an apartment or house. They provide services for the removal of construction waste, as well as for cleaning up contamination formed during the work with plaster and paint.
4. Cleaning up after a fire. These are cleaning services from burning and soot. After the work performed by the cleaning company, the premises will completely get rid of the consequences of this disaster.

In addition to apartments and private houses, offices need professional cleaning. In such cases, the cleaning company can provide their daily cleaning services. It should be borne in mind that all employees of such a company are previously instructed on how to properly care for the office equipment located in the premises.

In addition, the cleaning company offers the following services:

• Washing front windows. If these are stained-glass windows of multi-storey buildings, then they are working on the task industrial climbers with sufficient experience and skills to work in such conditions.
• Care of the external area outside the building. This refers to the washing of facades, as well as the care of landscaping and storm drains.
• Cleaning of warehouses, which implies the complete cleaning of premises from pollution.

Idea for business

Many people who work in conventional organizations are often dissatisfied with the feeling of the very stability that is impossible without performing the same duties every day. This routine does not lead to financial satisfaction either. There is no particular change in living conditions even during those periods when the employer slightly raises wages. Those who are not satisfied with their lives sometimes decide to open their own business. From the implementation of the planned project, a novice entrepreneur can receive 3-4 thousand dollars a month, depending on the direction he has chosen. And here it is worth considering the question of how to open a cleaning company, since this event is quite promising, not complicated and does not require large financial costs.

Such an entrepreneurial idea is quite simple. The cleaning company takes money from companies and individuals for services that they themselves are not able to perform.

Choice of locality

Many aspiring entrepreneurs invariably face the question of how to open a cleaning company from scratch. And for this, you will need to develop a project for this event, which is a business plan for the future company. It should begin with a description of the industry and the situation that has developed in the selected for work locality.

To date, the cleaning direction is not yet fully mastered. That is why the level of competition here is not too high. However, everything will depend on the city. And in this case, it is worth considering the rating of cleaning companies offering their services in this locality.

So, in megacities, the competition rate sometimes rises to 80%. And if we turn to the consideration of the question of how to open a cleaning company in a small town, then there are no such problems here. However, other obstacles can stand in the way of an entrepreneur. After all, in a small town there is hardly a mass demand for such services. And it will also deprive the company of profits, even in the absence of competitors.

Making a case

How to open a cleaning company from scratch? To do this, you need to go through some stages of organization own business. First of all, the company must register with the INFS. When choosing organizational form the best options will be USN or JSC. True, in this case it will be necessary to check the observance of certain conditions. So, when attracting investors, the share of capital invested by them should not exceed 25%. In addition, you will need to plan the annual amount of total revenue within 60 million rubles. The staff should not exceed one hundred employees.

Only when these conditions are met, registration with the authorities tax service will be successful. After that, you will need to register with the Pension Fund.

Room selection

The business plan of the cleaning company should consider the issue of renting the building necessary for the operation. A novice entrepreneur should keep in mind that for such a company, the classic look of the office will be clearly inappropriate. The room should be selected in such a way that specialized equipment can be stored in it. There should also be an office for the head and accountant. There must also be a shower room in the room. An entrepreneur does not need a separate room for meeting with clients. After all, the assessment of the scope of work will be given directly at the facility.

Anyone who decides for the first time the question of how to open a cleaning company should keep in mind that the layout of the rented building should include a hall and a dressing room, a bathroom and a shower room, an office and a storage room. Based on the specifics of the work, you can ignore the location of the office. This will allow you to save on rent and choose a suitable building for yourself somewhere on the outskirts or in industrial areas. The main thing is that all the necessary communications come up to it and it is equipped with a good entrance.

What to do next in order to resolve the issue of how to open a cleaning company? For rented premises, you will need to conclude agreements with organizations involved in the maintenance of ventilation ducts and garbage disposal. The office needs a fire alarm.

It is worth remembering that all of the above procedures are a very lengthy process, so you should not delay them.

Purchase of equipment

What do you need to start a cleaning company? On the initial stage this business is not very costly. The main financial investments go to the purchase of equipment. However, you should not purchase it until the first orders have been received. After all, cleaning is a rather specific business. Depending on the services chosen by the customer, there may be a need for a variety of tools. That is why, for starters, it is worth talking with potential customers, having decided on the range of necessary equipment and its cost.

So, washing the windows of a business center, as well as other high-altitude work, will require more than one hundred thousand rubles for the necessary devices. But to provide staff with equipment for cleaning office space and other buildings, a much smaller amount will be required, within a few tens of thousands.

The business plan of a cleaning company should consider a list of the most necessary equipment that will be needed to provide services in the first place. This list includes:

• two sets for washing windows;
• two two-bucket wringer carts;
• small implements such as mops and buckets, sponges and dustpans;
• two scrubbers;
• rotary single disc cleaner;
• polisher;
• device for industrial carpet drying.

The above list can be slightly adjusted by the entrepreneur himself. In addition, equipment can be purchased gradually. However, for those planning to take large corporate orders without the availability of the above equipment, it will be simply impossible to provide such services.

How to start a cleaning company? To do this, you will need to remember in the business plan and some details. Thus, it is important to consider the costs required for the purchase of professional cleaning products manufactured by well-known companies. Their list should include both universal household chemicals and substances that have a narrow range of activities. In general, an entrepreneur should count on 150-200 thousand rubles. investments.

You will need to find a driver with a personal minibus. After all, for work it will be necessary to transport a floor cleaning machine and industrial vacuum cleaners, and other equipment.

When buying equipment, do not forget about office equipment. It will consist of two computers, a multifunctional printer and a mini-ATS. To the list additional equipment you will need to make desktops for the accountant and the director, kitchen equipment, several chairs and wardrobes.

Recruitment

How to open a cleaning company? The business plan of the proposed project will also need to reflect the nuances that should be taken into account when forming the staff. At the same time, it is worth considering the specifics that the work will have, as well as the format of the company's activities. So, only women can be considered among candidates for employee vacancies to perform only current and general cleaning of private housing and offices. If the company plans to carry out seasonal landscaping or cleaning the premises after repair work, then men will be needed. And there should be as many of them as there are women.

The staff of a company that will offer customers a wide range of services should include:

• two cleaners;
• two assistants;
• a foreman who simultaneously performs the work of a driver;
• accountant.

At first general leadership company and communication with customers, the entrepreneur must take over. Over time, it will be possible to include two managers in the staff.

Given the specifics of the company, preference should be given to people under the age of 45. The only exceptions are the foreman and accountant. Candidates must be polite, sociable and necessarily responsible. It is also important that they are able to fast learning. This will allow the company to apply novelties that constantly appear on the cleaning services market.

Business promotion

Under what conditions can one expect effective work cleaning company? In addition to accounting for all upcoming expenses, you will need to pay great attention to advertising. Only a large-scale campaign can significantly raise the rating of cleaning companies. It may include the production and distribution of flyers in transport and on city streets, as well as in business centers. Pylons and boards located on the streets of the city will contribute to attracting private individuals. Information about the company can also be placed by reference agencies. It would also be appropriate to create a website.

To attract permanent large customers will require a lot of effort. It will be necessary to consider potential customers among megastores and large enterprises. At the same time, it will be necessary to periodically hold negotiations with each of them regarding permanent cooperation. However, it should be borne in mind that not every leader large firm will decide in your favor. To do this, you need to achieve a certain fame. At first, it is worth considering cooperation with small offices. And then gradually expand the circle of customers. Good luck!