Retail automation. Retail automation - an option for a small store

The store is too small, the assortment is small, there are few buyers, there are few sales staff, and the budget for automation is quite modest. But it is also important for small retail stores to control and manage business processes. To manage sales, it is important to analyze competitors, pricing, marketing. For inventory management, sales are analyzed, balances are tracked, and an operational order of goods is carried out. Working with clients involves expanding the client base, loyalty programs, feedback. Also, from the point of view of financial management, it is necessary to control mutual settlements with suppliers, to calculate salaries.

The owner of a small store has to carry out operational management on his own, including analytics, planning and performance control. Even a small mistake can result in big losses.

The most popular argument against automation small shop- it is expensive. However, if we compare the option of trade automation for a small store and the financial losses of a non-automated enterprise due to the dishonesty of employees, delays in ordering products, dissatisfied customers, the argument about the high cost is refuted.

On average, automation of a small store pays off within 6 months, and the benefits of optimizing business management processes become apparent as soon as you start using accounting system in operational work.

Trade automation options for a small store:

  1. Packing bulk goods (cheese, sausage, confectionery) before entering the counter, still in stock. To do this, the warehouse needs to install electronic scales with the function of printing labels with barcodes. After the goods arrive on the counter, lay it out.
  2. Weigh the goods at the checkout (vegetables, fruits). Then the cashier, using electronic scales without printing labels, weighs the goods, enters the product code. In this case, the cost is calculated automatically.

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Publication date: 01.12.2016

Full name in Russian:

Limited Liability Company "Insales Rus"

Abbreviated name in Russian:

Insales Rus LLC

Name in English:

InSales Rus Limited Liability Company (InSales Rus LLC)

Legal address:

125319, Moscow, st. Academician Ilyushin, 4, building 1, office 11

Mailing address:

107078, Moscow, st. Novoryazanskaya, 18, building 11-12, BC "Stendhal"

TIN: 7714843760 KPP: 771401001

Bank details:

Trading networks are actively developing, being represented by various formats. The process is associated with information technology. It is impossible to manually work with a wide range of thousands of items. And the computer can do it. Small businesses are getting electronic equipment depending on a number of factors. But there is general principles, which are expressed by specific indicators.



Retail Features

concept retail means the sale of services, goods in a small batch, piece by piece. By the way, our previous article has a very related topic hotel business automation, which also uses information capabilities. Such activities are the function of the respective enterprises, usually needing:

  • in squares;
  • in the staff;
  • enough goods in trading floor, in stock.

Making a profit, they apply a trade margin on products. Its value is regulated by the state of the market (30, 200%). Prices for some goods, services are set by the state, then the percentage is less. The fact of purchase is usually confirmed by a cash register receipt.

The check contains the following information.

  • Business name.
  • Price.
  • Amount and rate of value added tax.
  • Date of.
  • Location, address.
Important! Retailing has been around since antiquity. First there was an exchange, and then the sale of products and services on the marketplace became a form. In the history of Russia this process was getting good development. Merchants were famous for their significant turnover, providing the country with the latest goods.

About automation

Retail automation covers stores ranging from 70 to 350 square meters. The assortment usually does not exceed 6 thousand items. The over-the-counter format is usually much less effective than self-service. Reasons - better access to the goods, greater speed in the second case.

As you plan to automate, prepare to restructure and streamline your accounting as a first step. The process is not limited to the acquisition of computer equipment. The whole system will change. So, a newly received product is not immediately placed on the trading floor, but is entered into the database information system. After all, the cost should be reflected in the memory of the cash register, without which the goods cannot be sold.

Stages of transition to information technology

The transition process to new technology includes a number of basic steps.


Costs, equipment

In a small store up to 180 sq. meters will require automation at a cost of up to $17,000. The suggested list is as follows.

  • POS-terminals (Point-of-Sale, point of sale) - electronic devices accepting payments through payment cards. Devices will make trade modern. You can take cash registers domestic production, calculating how many they need: per 100 sq. meters - about 2 terminals with a scanner, a thermal printer that prints a receipt tape.
  • Up to 2 computers (not counting the needs of accounting), a data storage server is desirable.
  • Grocery store automation is usually not complete without scales. For example, from the principle of self-service, the installation of devices at the packaging and in the department follows.
  • A label printer that labels a fast-growing item will come in handy.
  • Nothing will work in the absence of programs.

Store automation equipment is not the only need. The expenses include:

  • laying a local network;
  • delivery of computers;
  • installation and configuration of software;
  • training of merchandisers, cashiers, operators and management that controls the operation of the store.

Automation outlet should be carried out with the assistance and accompaniment of reliable companies, people who are not dependent on financial results her work. Otherwise, there is a risk of artificially increasing them.

Note! The final figure of expenses is subject to adjustment with the use of discounts, phased payments.

Reasons for possible failures

Many entrepreneurs make typical and common mistakes that add up to a list. It is entirely possible to avoid them and automate your store in an almost perfect way.

  1. When selling clothes, it is not necessary to use POS systems, which is more expensive and leaves the enterprise without benefits. Or you can use a custom version. For example, "1C: Retail. Clothing and footwear store. It is preferable to use a PC or POS computer, "1C" and POS peripherals.
  2. Ignoring anti-theft systems. The automation system of any store must provide security. Otherwise, up to 12% of revenue or more is lost. The following methods are applied.
    • Anti-theft systems.
    • CCTV.
    • Security personnel.

    The best solution includes all methods at once. In case of impossibility of complex implementation of the project, it is necessary to analyze the statistics on thefts. For example, alcohol and clothing are the most susceptible to illegal removal. To protect them, retail automation includes an option - anti-theft systems. Food is controlled by video surveillance.

    Attention! Losses with the use of protection are reduced, cost recovery comes in up to 3 months.
  3. Work automation retail store does not include verification of banknotes for authenticity. The price of the detector does not exceed 10,000 rubles, so you should not save.
  4. Do not update systems with innovations. Stores that do not provide the opportunity to pay for the purchase with a card lose profit. Another case is that the food department is not equipped with devices for cutting cheese and sausages.
  5. Unsuccessful automation of the store, which has turnkey solution(turnkey) built incorrectly due to incompatible, poorly coupled software. It is difficult to correct such errors in the information system.
  6. After automation, they do not delve into the process. It is necessary, together with a team of employees, to monitor the correct execution of tasks and decision-making.

Conclusion

What will the store look like if it is not automated at all? Unable to account for paper media, exercise proper control over the process in the absence of such modernization. Although the events are by no means free of charge, it is necessary to acquire equipment, software for it and make settings. Retail store automation accepts solutions with a comprehensive, multi-faceted approach. Literacy, planning, choosing a partner with whom to delve into the processes, and timely updating are important.

Ready-made automation kits

Newger Atol 91F + 1C: Cash desk

Inexpensive kit for quick automation of a point on the market, a kiosk, a small dining room.

With the help of the “1C: Cashier” cloud, it is easy to enter goods and prices in cash registers, register sales, keep simple inventory records and effectively manage several outlets.

Newger supports barcode scanner; Works offline up to 8 hours.

Included: stand-alone CCP "Atol 91F", cloud-based inventory and analytics system "1C: Cashier".

1C - ATOL MK 11F Mobile

Convenient option for couriers, delivery services, sales agents and field services.

The kit contains all the functionality for effective mobile commerce: accepting payment and issuing a check under 54-FZ at the time of settlement, sending checks to OFD via Bluetooth or mobile Internet, scanning barcodes with the tablet's camera. Compact cash register Runs on battery for up to 15 hours, easily fits in a pocket or attached to a waist belt.

Included: FR “Atol 11F Mobile BT 2G”, applications “1C: Mobile cash desk” and “1C: UNF + online cash register with 54-FZ”, a module for wireless data transmission, a battery for battery life, tablet 7 1C-IDZOR ALONG8321

1C - Azur - 01F - MK

Three-in-one set: a mobile online cash register with acquiring and a built-in barcode scanner in one device + a pre-installed application “1C: Mobile cash register”.

Suitable for small retail, service and Catering, courier services, exit trade. It is convenient to execute retail sales, accept cash and non-cash payments, including contactless ones, work with customer orders and keep simple sales records. The charge of the CCP is enough for 12 hours. “1C: Mobile Cashier” can be synchronized with “1C: Cashier”, “1C: Retail 8”, “1C: Accounting 8” and other 1C programs.

Included: KKT AZUR - 01F, "1C: Mobile cash desk".

1C: Cashier + Atol 30F BT + Laptop 14 + Windows 10 Pro

Inexpensive full featured workplace the owner of a small outlet with all the necessary software and without a subscription fee.

The large screen allows you to comfortably work with invoices and tables, view websites, create and receive orders, manage an online store. A laptop based on a 4-core Intel Atom Z8350 4Gb / 64Gb processor has sufficient performance to run the 1C: Cashier application. Windows 10 Pro is preconfigured with automatic updates disabled by default.

Included: FR Atol 30F, laptop 14; with Windows 10 Pro with pre-installed 1C: Cashier.

CASH №1 + 1C: Retail 8 + ASTRAL OFD

Inexpensive kit for a point of sale with a PC.

A functional online cash desk takes up little space, connects to a PC via Ethernet, Wi-Fi or USB and easily integrates with “1C: Retail 8”. With the help of this program, it is easy to solve daily tasks: work with the nomenclature, register sales and returns, keep inventory records, manage the assortment, purchases and warehouse, receive useful reports on the work of the outlet and send sales data to 1C accounting programs.

Included: KKT "Cashier No. 1" with FN for 15 months, 1C: Retail 8. Basic version. Electronic delivery, Astral OFD for 15 months.

CASH №1 + 1C: MANAGEMENT OF OUR COMPANY

Set for online stores.

KKT "Cashier No. 1" is able to automatically generate and send a check for online purchases; It is possible to disable the printing of paper checks. “1C: UNF” is optimal as a back office for an online store: the program integrates with popular content management systems (CMS): 1C - Bitrix, UMI.CMS, InSales, etc., synchronizes with “1C: Accounting 8”, “1C : Retail 8” and exchanges data with more than 25 banks, including Sberbank, VTB, Alfa-Bank.

Included: KKT “Cashier No. 1” without FN, “1C: Management of our company”

many owners small shops began to resort more often to the services of our company, which is engaged in the automation of small and large stores, enterprises in the service sector and catering.

Accounting automation services in small stores

Why choose ours from dozens of companies? Apparently because small shop automation offered by our company is a comprehensive service at affordable prices, which includes the selection, delivery, installation, adjustment of equipment and installation of software that is simple and understandable to any user. System products Set Retail and Atol Frontol sold by us are popular in Russian market, are recommended for EGAIS and perfectly solve all problems small business, contributing to its rapid development and increased profits.

Tasks solved by the implementation of the management system

We offer the latest store automation products. Set Retail and Atol Frontol, which are distinguished by improved applications that take into account the errors of previous versions and in the process of work they demonstrate themselves as stable and effective. Moreover, they are easily configured by the user, without the involvement of programmers and other specialists, and are perfectly compatible with an extended list of POS equipment. Software improves the business, eliminates errors, simplifies its management and exercises control over the personnel of the cash zone.

The main tasks solved by automation and the control system in the inventory system and at the cash point

In the inventory system, the issues of managing purchases, sales, product balances are solved, price optimization, monitoring of the profitability of the store, management financial flows and etc.

With the help of a cash register program installed directly on the cash register, you can achieve accurate accounting of goods and sales volumes. The cashier does not have any difficulties when settling accounts with clients, the functions of loading prices at the cash desks, opening and closing shifts, and printing price tags are easily performed. The program automates and monitors the sales of individual product groups.

Main features of the automation system

Using the Set Retail software package or Atol Frontol, trade automation - a good option for a small store that will enable:

  • keep accurate records of goods and finances;
  • control driving dynamics Money, goods;
  • prevent theft and various kinds of fraud on the part of staff.

As you can see, the whole system is based on strict control and accounting, which are carried out with the help of the operational part installed at the cash register and the accounting part installed at the place of the accountant.

The operational part provides:

The accounting part provides:

  • control of purchases, deliveries, movements, balances, stocks of goods;
  • formation of margins on goods with minimal human participation;
  • control of financial flows;
  • control of mutual settlements with suppliers;
  • creation of a full-fledged commodity base, a base of purchase and selling prices;
  • formation of applications for goods;
  • quick inventory, accounting and revaluation of goods;
  • printing of price tags, all necessary payment, financial, tax, shipping and loading documents;
  • maintaining separate accounting for different categories of goods;
  • automatic control of actions of cashiers;
  • control of sales histories, changes in selling prices.

Basic set of equipment for automation

To automate small stores, a basic set of equipment and simple software Set Retail and Atol Frontol, developed by Russian companies, with the ability to replace legacy applications with new ones.

  • POS-terminal or system unit and monitor;
  • cash register;
  • multi-plane barcode scanner;
  • banknote detector;
  • programmable POS keyboard;
  • fiscal registrar;
  • electronic balance;
  • money box;
  • Set Retail software or Atol Frontol;
  • cash tape;
  • check tape.


After installing inexpensive but functional equipment and the best software, the store owner receives effective method control of your business. The system minimizes the number of errors, excludes abuse of personnel. The reports generated by the program cannot be corrected or deleted without being noticed. Automation is incorruptible and records every action of the personnel.

Conclusion

Trading is currently unthinkable without automation. Even in a small store, it allows you to solve a number of important tasks: reduces costs, simplifies work service personnel, provides a high level of financial, commodity and management accounting, controls work with suppliers, optimizes the trading process, increases customer loyalty, provides high-quality and fast customer service and attracts more customers. Each buyer wants to be well and quickly served, not cheated, not sold low-quality goods.

If you do not know how to automate trading in a small store, then entrust this matter to specialists from our company. Taking into account all the requirements, wishes, financial capabilities of the customer, our company provides professional services on automation of stores of different levels - from small shops to markets. The entire automation process takes several days from the moment you contact the company. At the same time, we guarantee high quality work at affordable prices, staff training, warranty service and round the clock support.