Science guide to motivation: How to stay motivated for a long time? The right motivation on the way to success The right motivation.

To achieve your goals, you need to know how to properly motivate yourself. Otherwise, titanic efforts can lead to zero results. I invite you, reader, to find out simple rules successful self-motivation.

Discover the main tricks to overcome laziness, doubts. Learn the principle of prioritization, the correct organization of every day, week, year. Consider the classic methods of working with your own subconscious.

How to motivate yourself to achieve maximum results

The whole universe exists according to a simple principle: any physical body or system tends to occupy the position with the least energy expenditure. The same person: we all love to be lazy, lie down on the couch, generally mess around.

But for the realization of desires, it is necessary to make certain efforts. How to motivate yourself to achieve maximum results? When the goals are not clear, their importance becomes blurred, everything is postponed "for later", and later it is forgotten. To change everything, you must first understand the depth of personal desires.

What do I want strongly, strongly, at the thought of what my heart rejoices, do I want to move mountains? Perhaps this is a desire to make repairs, or replenish the wardrobe, or maybe buy a brand new car ... The desire should be clear enough, vividly realized by the imagination.
When do I want to get it? Set a deadline after which the desired will be. Be sure to be guided by a sense of reality, only slightly seasoned with optimism. The deadline is set in this way (example): not earlier than in a month, but not later than in two.
How will I achieve this? Statement of the question, excluding the doubting "can I?". By convincing yourself of the reality of a dream, everyone can achieve their goal. Provided of course a strong desire. Constantly keep in mind the image of the dream, which will be a guide on the way to achieving the task.

Having decided on the goal and deadlines, it remains to do little: break everything into small stages, start doing part of the work every day. Having worked hard, be sure to praise yourself, rejoice at what you have done ˜ - you will receive an additional daily incentive, a lot of positive emotions. In general, work should be enjoyable.

It happens that it happens to overestimate one's own strengths, there is not enough time, sometimes unforeseen things interfere with what was planned. You can not lose heart, scold yourself, get angry. Just re-adjust the unfinished deadlines, and then keep moving forward!

You will be surprised how a once difficult task was easily resolved, as if by magic new opportunities, abilities, successful circumstances appeared. This happens because a person desires and acts! Remember the biblical: "ask and it will be given" + "faith without works is dead." These two laws determine the main thing for a person: if you want, believe, strive, then you will definitely get what you want!

Having achieved the result, celebrate the labor victory, this will give unforgettable emotions, additionally stimulating the desire for new results. Thank God for the gift you have received. Now you know how to properly motivate yourself. Good luck to you, friends!

What made the primitive man get out of the cave, make a fire, invent clothes and tools? Motivation. Without them, we see no point in making efforts. This is the meaning and purpose for which it is worth overcoming internal and external resistance.

Motivation and incentive - is there a difference? Motivation is called the engine of progress. Without it, people would continue to live the way they lived in the cave age, and would be content with what they have. But they improved their tools in order to get more, to know themselves and the world, and often at the cost of their own lives.

- great strength. Whoever has it can move mountains. If a person knows why and for what he must do something, and understands what the meaning of his work is, he will achieve what he wants.

The term “motivation” was first used by the German philosopher A. Schopenhauer in his work “Four Principles of Sufficient Cause”. And the word "motive" comes from the Latin moveo - "I move", movere - "incitement to action." Lack of motivation, on the contrary, leads to inaction. Figuratively speaking, we will not budge if we do not know why we need it.

A fruitless dreamer - this is the name of the hero of N. Gogol's poem "Dead Souls" by Manilov. He dreams of transformations on his estate that will improve the lives of his serfs. His castles in the air are beautiful, but these projects are not feasible, because, in fact, he does not need: he is fed, dressed and provided. Another type of person who cannot lift himself off the couch, but at the same time thinks about how to live, was described by I. Goncharov in the novel Oblomov. “I know everything, I understand everything, but there is no strength and will,” said Oblomov. And, of course, there is no motivation either.

Although almost two centuries have passed since the writing of these works, modern Manilovs and Oblomovs do not allow us to forget the images of these heroes. Or maybe, to some extent, we sometimes remind ourselves of them when we make unrealizable plans.

Someone has been making a promise to himself for years, "but things are still there." And someone takes it and does it because: dreams of working in a foreign company, plans to marry a foreigner, wants to read the classics in the original, etc.

Motivation, at first glance, resembles an incentive. In fact, they have more differences than they have in common.

It is curious that the word "stimulus" comes from the Latin stimulus - a stick with a sharp metal tip, which was used to drive bulls. With the help of such an external influence, the reluctant bulls were forced to go further.

Thus, the incentive implies the impact of an external factor that encourages action. Well-known incentives used in enterprises are bonuses, allowances, salary increases, valuable gifts, corporate parties, etc. This also includes warnings, reprimands, etc. In general, the methods of carrots and sticks.

Motivation, on the other hand, should arouse in a person an inner desire to act, for example, personal development, etc. And it is motives, not incentives, that guide people's actions. The role of the stimulus is to awaken motives and desires, but this may not happen if the stimulus does not match the needs.

Among those who have studied the issues of motivation and human behavior are the Anglo-American psychologist William McDougall, the Austrian psychologist, the Russian scientist Ivan Pavlov, the American psychologist, and others. Therefore, if we suddenly feel that our motivation is starting to fade and it becomes difficult for us to force ourselves to get down to business, perhaps we will be consoled by the thought that our problem, the problem of motivation, has been tried and is trying to be solved by the outstanding minds of the world.

Motivation issues concern not only individuals in terms of self-development, but also managers, directors of companies, because it is in their interests to organize work so that employees do not sit out the allotted time, but burn at work. Only this state of affairs guarantees the success of their enterprise.

The American writer Ray Bradbury wrote that a person can get everything he needs, but only if he really needs it.

So how do you motivate yourself to get “everything you need” and become successful?

1. Set a goal

So, to be successful. But this goal is too abstract, so it needs to be specified. We ask ourselves the question: in what area of our life do we want to be successful? In work, sports, personal life, hobbies, or in all at once, which, of course, will require a lot of effort on our part, but if desired, it is possible.

The goal is closely related to motivation: without motivation, it will loom somewhere ahead. Motivation is what motivates us to move towards a goal. The stronger the motivation, the more likely it is to achieve it. The reason that almost half of the goals that people set for themselves remains unfulfilled is the lack of motivation.

For example, we want to lead a department in big company and that is our goal. But we may want this until retirement, if we do not start working on ourselves. We may have to get additional education, learn several languages, work on your image, etc. On the one hand, it will not be easy, on the other hand, motivation will help us overcome difficulties, which will spur us on and support the desire to move towards the goal.

Of course, we need to set realistic goals - those that we can achieve. Goals like “become mayor of New York” or “lead Deutsche Bank” are great, but hardly achievable even with a strong desire. Or maybe we want to lose the extra 20 kg within a month? It is unlikely that we will succeed without compromising health. Failures will lower our self-esteem, discourage any desire to act, which means they will move us away from the goal, while successes bring us closer to it.

2. We break the goal into subgoals: we build a “tree of goals”

In order not to frighten us with its volume, we break it into several simple subgoals.

We briefly define each and describe in detail which way we intend to go towards it, as well as what result and in what time frame we expect to get. If the subgoal is too capacious, we also break it into several points and describe specific steps to achieve it. We celebrate what has been done - this is a good incentive to continue what we started. It is possible and even necessary to make adjustments to the plans, because in the course of completing the tasks we will certainly have some clarifications.

There is such a thing as a "tree of goals". This tree is compiled according to the principle "from general to particular". The general is its peak, here the global goal is indicated, which gives an answer to the question: for the sake of what are we trying, what will we get as a result of these efforts? Branches are sub-goals or smaller tasks, the solution of which brings us closer to achieving main goal. They answer the questions: under what conditions can we realize the set goal, what specific steps should we take? Etc. We split the goals until we get the simplest small tasks, the consistent solution of which will ultimately allow us to achieve success in the implementation of a complex goal.

3. Surround yourself with like-minded people

Achieving success is facilitated by a clear goal, sufficient motivation and like-minded people who strive for the same goal as we do, support us when our motivation fades or we lose faith in our strength and want to go the distance. In turn, we also provide them with support if they need it.

People who do not believe in our capabilities should be avoided. With phrases like “You won’t succeed anyway, you’ll just waste your energy, time and money,” they are trying to reason with us, because, according to them, they want “what’s best.” In fact, they themselves are not averse to getting what we are striving for, but they are simply too lazy. We, with our positive attitude and energy, instill anxiety in their souls, cause envy, but instead of being infected by our excitement, they prefer to program us for failure so that we “don’t stick out” and be like everyone else.

Particularly impressionable people, indeed, succumb to decadent moods, lose motivation and abandon their goals.

4. Tell friends, relatives or colleagues about your goal

By dedicating others to our plans, we will receive additional motivation to achieve the goal. After all, no one wants to be known as an idle talker, windbag or empty talker, whose words mean nothing. The fear that we will no longer be taken seriously will drive us when motivation alone is not enough.

True, there is an opinion, and quite justified, that you should not tell everyone and everyone about your plans, because in this case they risk remaining plans. After all, the more we talk about them, the less we want to start implementing them: our subconscious perceives the voiced goal or desire as already implemented.

5. We think not about the difficulties that lie ahead of us, but about the benefits that we will receive in the end

We paint in detail in mind or on paper all the benefits that we will receive when we reach the goal. They will inspire and motivate us. We answer ourselves the questions: how our life will change - financial situation, lifestyle, what interesting people we can meet, what new things we can learn, where to visit, how our horizons will expand, what opportunities will appear?

From photographs and drawings that correspond to what we want to achieve, we can create our own "dream collage" and hang it so that our eyes fall on it as often as possible, not letting us forget about the reward for our work that awaits us. Such visualization of desires can be a good motivation. At the same time, we create an “anti-collage”, where we also colorfully depict what we don’t want, we are afraid of and want to avoid - black and white photographs, which depict boring dull people, poverty, misery, etc.

6. Remember ambition

The word “ambition” evokes negative associations for many people. This is probably because it is often combined with the word "inflated". People with inflated ambitions claim a lot without having sufficient grounds for it, and overestimate their personal qualities and capabilities. Conversely, a person with low ambitions does not need anything: he seeks to satisfy only minimal needs.

But ambitions are also healthy. And in this case, they are a great source of motivation. A person with healthy ambitions is constantly on the move, he strives to stand out with his knowledge and skills, sets goals and achieves them. And although psychologists assure that ambition is laid down in childhood, it can still be developed in oneself. Especially helps in this communication with ambitious people who always need more than others. The desire to keep up with them, to be no worse, is a good motivation in striving to become successful.

7. Self-hypnosis

Self-hypnosis, when used skillfully, works wonders. With the help of target settings that affect the subconscious, you can change yourself, as they say, beyond recognition. Quite often, people trigger the self-hypnosis mechanism involuntarily. For example, calling themselves losers, they begin to behave accordingly - like losers. Doctors assure that the power of thought can both defeat the disease and go to another world.

So, by repeating such phrases as “I believe that I will succeed”, “I can, it’s not difficult for me”, you can program yourself for success. For greater efficiency they need to be repeated in the morning as soon as we wake up in order to create the appropriate mood for the whole day.

8. We get excited, we strive to “catch the wave” or “get into the stream”

American psychologist Mihaly Csikszentmihalyi in his book Flow. The Psychology of Optimal Experience” writes that the best motivation is the immersion of the soul in a state of internal drive, which he calls “flow” (and we call it inspiration). This powerful energy flow captures a person so much that he does not think about anything other than his favorite business. Scientists caught in the stream make outstanding discoveries, people of creativity - artists, musicians, poets and writers - create masterpieces.

9. Watch motivational movies and videos, read motivational books

Help create the right mood. For example, "The Pursuit of Happyness" (about a single father who wants his child to be happy), " Social network"(about the history of creation by fellow students that made them millionaires), "Always say" Yes "" (about how short word“Yes” can change your whole life), “Rain Man”, “Knockin' on Heaven's Door”, “... And I'm dancing in my soul”, “Until I played the box”, etc.

Among the books are Ray Bradbury's The Cure for Melancholy and Dandelion Wine, Lance Armstrong's My Return to Life, Greg Mortenson's Three Cups of Tea, Jerry and Esther Hicks' Sarah, and others.

However, for sure everyone has their own book or film, to which they want to return again and again, especially when mental strength is running out. The main thing is not to forget that, according to the English poet Matthew Arnold, "the biggest bankrupt in this world is a man who has lost his enthusiasm for life."

10. Remember the Yerkes-Dodson Law

According to the law derived by British psychologists Robert Yerkes and John Dodson, the highest results are achieved with an average level of motivation. It is the average level that is optimal. The second name of the Yerkes-Dodson law is the law of optimum motivation.

Empirically, psychologists have found that when the level of motivation is too high, a person begins to get nervous, fearing not to live up to expectations and not to cope with responsibility. Fear does not allow him to think adequately, and he makes mistakes.

Lack of motivation can nullify any, even the most promising business. It happens that after some time after the start, passion and excitement in actions disappear. The first serious difficulties appear on the way to the goal. The initial successes have already died down and a long hard road is ahead. This is the moment when you want to give up and quit everything. Everyone knows. What to do? How to re-ignite the flame in the chest and continue to conquer the summit? Strong motivation can save the situation. In this article, you will learn how you can motivate yourself.

Motivation is what induces action. Motivation is your catalyst.

There are two main types of motivation: intrinsic and extrinsic motivation.

External motivation- comes from outside. The stimulating factor is some external influence. Often this is the result of the activity itself. For example, getting a gold medal at the end of school serves as a motive for doing well in school. Another example: an approaching thunderstorm forces you to speed up your step towards the house.

intrinsic motivation is a force that does not depend on external circumstances. This is the inner energy that gives impetus and encourages action. Intrinsic motivation is usually associated with the activity itself, rather than with the result. For example, you do what you love because you get moral satisfaction from it and feel happy at that moment, regardless of the level of success in this industry.

If everything is more or less clear with external motivation (set a specific goal, upon reaching which you will be encouraged), then it is somewhat more difficult to develop internal stimulating power.

Intrinsic motivation is when you get pleasure during the process from the fact that you continue to move forward. Conquer your fears and solve problems. That feeling when you get stronger as you move towards your goal.

self-motivation always based on desire. If you have the same “I want”, then any goal can be achieved without an external stimulus. I picked up 5 simple and powerful ways of self-motivation that really work. I checked it myself 🙂

Ways of self-motivation:

Learn to get high from moving along the path that leads you to the goal. These pleasant sensations and feelings will push you every time you meet an obstacle. The best motivator is your positive emotions. You will no longer look for excuses to start or continue a business if you like it. Started going to the gym? Need an incentive to keep going and not quit? Pay attention to the work of the muscles, not to the pain that happens after training, but to the muscles themselves. You will be amazed at how pleasant it is to feel every millimeter of your body!
use extrinsic type of motivation! For example, you want to learn a foreign language, but you either don’t have enough time or are just lazy. List all the pros and cons of the result. Let's say you learn French. What will you gain and what will you lose? It’s hard to find the negative sides ... But there are more than enough positive ones: memory development, you can freely get acquainted with French women, 🙂 you can fulfill your dream - fly to Paris with confidence that you can easily explain to the French gendarmes in pure French that you lost a bet to a friend and therefore ran through the Champs Elysees at night naked. 🙂 These are all jokes of humor, but the essence is clear: one of ways of self-motivation- clearly know what you will get in the end and why you need it.
Visualization. To maintain the fire in the chest, one must constantly imagine the result and its positive consequences. Unlike the aforementioned method, in which the main role is given to logic and specifics, everything here is based on positive feelings and emotions experienced from the anticipation of the result and satisfaction with it. For example: if you want to lose weight, imagine that you already have the forms you are striving for. Start picking up a new wardrobe, imagine how new things will look on you. Another example of how you can visualize is presented in. In addition, visualization develops thinking and imagination.

By the way, a bunch of 1 + 3 methods often creates a powerful motivational fist. I believe that there is simply no better motivation than enjoying the process, and visualization helps to strengthen and form these pleasant sensations on a subconscious level. And if we return to the gym example, then the well-known Iron Arnie (if I don’t confuse anything) said that during training he imagined how his muscles filled the entire space around. And these thoughts stimulated him to study with even greater dedication and passion.

Another way self-motivation, which is probably familiar to everyone and in fact is the simplest and most popular, is to track your way up. That is, constantly celebrate small victories on a thorny road to the goal. This helps a lot to visually demonstrate to oneself that all efforts are not in vain. And even if at first glance there is no significant progress, then in fact you will know how many steps you have climbed. It is especially important to follow such small steps at the very beginning, when you need to feed your motivation with specifics. The most common example of this method is to keep a diary and note what you have achieved to date.
Well, perhaps the simplest - strong motivating quotes, videos and examples. These are your assistants for every day in conquering the summit.

Try different combinations of these methods of motivation. And most importantly, believe in your success and keep moving.

AT modern world it is difficult to imagine an illiterate person, but one who thinks not like everyone else is much more difficult. Education has become accessible to everyone. We are taught by carbon copy, they give us simple formulas that everyone should apply. You can be an erudite person, speak according to a pattern, but not be able to think for yourself. The biography that I will tell today is a story of non-standard thinking, an inner core, overcoming oneself and circumstances. The story of a genius.

Childhood and family

On July 30, 1863, the son of Henry appeared in a family of wealthy farmers. He was the first child to survive after birth. Subsequently, he became the eldest in a house of six children. The family lived in Michigan, not far from Detroit.

The boy studied at a church school, with difficulty overcoming congenital dyslexia. Until the end of his days, he wrote with errors, but this did not prevent him from thinking and thinking outside the box.

His father considered Henry lazy because he did not want to work on the farm, like everyone else. The boy kept coming up with ideas on how to make the job easier.

Mother always said that the son was born a mechanic, because instead of toys in his pockets there were always tools.

If one of the 6 children was given a mechanical toy, the guys hid it from Henry, knowing that he would disassemble the thing into small parts.

The boy had a strong spiritual connection with his mother, her death greatly affected the mind of the child - the desire to stay to live and work on the farm completely disappeared, he was 12 years old.

At the age of 13, the father gave his son a watch, not even realizing that this small thing would bring the little mechanic even closer to his dream. The future automotive genius could not just look at them - he was interested in how they work, he easily disassembled them into small parts and just as easily put them back together. In less than two years, the whole district learned about the talent of the younger Ford.

A great influence on Henry's future interests was a trip to Detroit, where for the first time at the age of 12 he saw a locomobile moving by a motor. It was then that the boy decided that he would invent a safe and affordable means of transportation, radically different from horse-drawn carriages.

And so it happened, the young mechanic constantly worked in his workshop, which caused disapproval of his father. And already at the age of 15 he invented his first engine.

The beginning of the great

At 16, Ford moved to Detroit and was apprenticed to a shipbuilding company.

After 4 years, Henry returns to the farm to his father, having a specialty as a mechanic. At home, he worked for various auto repair shops and car companies. steam engines, at night moonlighting in a jewelry store as a watchmaker.

The boy always wanted to make work on the farm easier, this prompted him to invent a gasoline-powered threshing machine. Soon, the patent for this equipment was bought by Thomas Edison.

This was a defining moment, already in 1891 Ford moved to live in Detroit to work as a mechanical engineer in the company of Thomas Edison. By this time, Henry managed to start a family, his wife was the farmer's daughter Clara Bright, with whom he lived happily all his life. In his spare time, Ford pursued a dream - the invention of the internal combustion engine.

The management of the company was negatively tuned to his obsessive ideas. But already in 1896, the mechanical genius assembled his first self-propelled Ford Quadricycle. To advertise his miracle of technology, Ford often drove through the streets of the city, attracting the attention of future customers, but he was mistaken for a man possessed.

Henry did not give up, becoming one of the founders of the Detroit car company in 1899. Soon it went bankrupt and closed due to financial insolvency.

But this did not stop the genius of mechanics, who stubbornly moved towards the goal, considering failure only a step up.

Creation of Ford Motor

After winning the race, investors and customers flocked to Ford. In 1902, he founded a company named after himself "Ford Motor". main idea Henry remains unchanged - to make the car an affordable means of transportation. At that time it was unthinkable, the same as now to make a flight to Mars for everyone.

The designer continued to work on simplifying the mechanism for creating a car, soon starting to use conveyor line. It was a breakthrough in technology, which significantly reduced the cost of the production process.

But Henry understood that the quality of cars depends on the people who produce them, so he created all the conditions for the work of his employees: the rate is twice as high as competitors, reduced the working day to 8 hours, used three work shifts.

In 1903, the Ford Motor Company received a lawsuit from the Automobile Manufacturers Association, which claimed a monopoly in the industry. J. B. Selden patented the paper design of the car and threatened all buyers of the Ford Motor brand with legal action for infringement of his copyright.

The common cause lasted from 1903 to 1911. Here, Henry established himself as a consumer rights activist, promising protection to each of his clients. Not the first time, but Ford won the case!

The legendary "Ford-T"

In 1908, Ford Motors brought great fame to the development of the Ford T car: comfortable, practical, with a simple finish. The model is easy to manage, accessible not only to the rich, but also to the middle class. Its price on the market was $950 and enjoyed such unprecedented demand from consumers that the acceptance of orders had to be suspended.

By 1910, a new modernized Hayland Park plant was opened: a new assembly facility was introduced, a ventilation system appeared, and lighting was improved. The use of the assembly line reduced the production of one car from 12 to 2 hours! This helped bring the price down to $290 per car. It was this model that accounted for 10% of sales of all cars in the world.

Owner of factories, newspapers and steamboats

In order not to depend on the external economic situation in the country, the owner of factories, newspapers and steamships invests in the production of mines, coal, and other factories. He makes sure that he has everything he needs to build cars.

Henry saw the essence of money not in money itself, but in the possibilities that it opens up. He did not have the goal of accumulation, he was more interested in the opportunity to translate his childhood dream into reality.

Control Secrets

In his companies, the automobile king created new personnel management and motivation systems:

raised wages to $5 a day;
reduced working hours from 9 hours to 8 hours by establishing round-the-clock shift work;
introduced one day off, later made 2 days off;
introduced paid leave once a year;
provided medical insurance;
built inexpensive housing for workers, which he provided to them in installments.

Thousands of people flocked to him. Ford strictly followed the discipline. His employees had to lead the right way of life. A worker who spent money not on a family, but on alcohol and entertainment was given probation if he did not correct himself, dismissal followed.

A whole department of 60 people followed the staff: they kept sociological records, visited workers' apartments, and conducted surveys.

Even with a large staff of managers, Henry used a dictatorial management style, solving all strategic issues on his own.

On the brink of bankruptcy

To the first world war the factories of the industrial magnate were changed to the production of military equipment, gas masks, helmets. This evoked approval from the people of America.

But Ford did not want to make money on blood, so after the end of hostilities, he returned car production to the assembly line.

The inventor thought that the consumer, having bought once, would be loyal to the brand forever.

But by 1927, Ford T sales had fallen to such a level that the company was on the verge of ruin. The entrepreneur had to suspend the work of factories and dismiss the workers. He did not give up, but was looking for a way to solve the crisis. Together with his son Ersel, Henry began to develop a new type of car. In the same year, Ford-A was introduced.

The model was superior to competitors' cars in terms of technical equipment and unique design. Ford emerged victorious again, regaining the lead.

In 1929, the Great Depression began in the United States, for another two years the Ford Corporation stood steadily on its feet, but in 1931 it began to lose ground.

The industrial tycoon again had to close part of the factories, and the rest to reduce salaries. The workers were extremely dissatisfied with the events, riots began. The most significant riot took place near the Rouge plant: the police were able to disperse the people only by using weapons.

And in this situation, the genius of mechanics did not give up. His analytical mind found a solution in the invention of a new sports car "Ford V8", accelerating to 130 km per hour!

Thanks to this decision, the entrepreneur's plants increased their output again and overcame the decline in sales.

Sunset of life

In 1945, Ford was awarded the Elliot Cresson Medal for the rise of industry and automobile construction in the world (the prize is intended for outstanding technical inventions).

Back in the 1930s, the son of an entrepreneur, Ersel Bryant, became the head of Ford Motor Company. But after his death from cancer in 1943, Henry had to take control again. Old age, health problems did not allow to conduct business at the same level. Then in 1945, Ford Sr. transferred control of the company to his grandson William.

Entrepreneur spent last days at his home in Dearborn. On April 7, 1947, he died of a cerebral hemorrhage, he was 83 years old.

Heritage

The biography of the great industrialist interests readers to this day. Henry was not only a great inventor, but also an outstanding manager. His management methods at the enterprise became the basis for the way of modern companies.

One of Ford's most famous books, My Life, My Achievements, is still popular today. The publication tells not only about the great victories of the entrepreneur. From it you can learn the methods of organizing production, personnel policy, management models.

The genius of mechanics left behind family business thriving today. This is one of the few companies in the management of which are exclusively Ford's heirs. The family owns 40% of the company's shares, the rest is in free float.

Today, Ford Motor occupies the 4th place in the world in terms of car production. The company continues to develop, the number of factories increases annually.

Market capitalization in 2019 is 34 687 287 296 $

Quotes

I would like to improve the world by living in it.
Successful people get ahead by using the time that others are wasting.
The main use of capital is not to make more money but in making money to improve life.
The most good job It's a high paying hobby.
Everyone who stops learning gets old, whether at 20 or 80, and everyone else who continues to learn remains young. The most important thing in life is to keep the brain young.
If I only did what people want me to do, they would still ride carriages.
Obstacles are frightening things that appear when you stop looking at your goal.
I want it. So it will be.
Old people always advise young people to save money. This is bad advice. Don't hoard nickels. Invest in yourself. I never saved a dollar in my life until I was forty.
Thinking is the hardest work; that's probably why so few do it.
You can get a Ford T in any color, as long as that color is black.
I never say, "I need you to do this." I say, "I wonder if you can do it."
Everything can be done better than before.
Quality is doing something right, even when no one is watching.
Can you do something or are you sure you can't - in both cases you are right.

Conclusion

With his life, an outstanding industrialist set an example to the whole world, how a boy from a farm became a genius of modern engineering. Ford never gave up on his childhood dream. He thought uniquely, knew how to make non-standard decisions and never rested on his laurels.

Henry was not hindered by external factors, he was firmly and systematically moving towards the fulfillment of the goal: to provide people with an affordable car for every day. He worked not to make money, but to improve the world in which he lives. Surprisingly, the mechanical genius believed in the reincarnation of souls. He believed that all his knowledge was acquired and accumulated in past lives. Until the end of his days, Ford wrote with errors, but he never tired of repeating that this is not the main thing, it is much more important to be able to think.

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The importance of motivation is manifested in one of two cases: when a person is ready to study and work for hours without stopping, and when it is given to him with great difficulty. Everyone wants to be productive, but motivating yourself every day is incredibly difficult.

Does not exist easy way teach yourself to wake up in the morning with burning eyes and a desire to achieve goals. Therefore, this article is intended to collect all the most important and interesting in order to help you understand yourself and your motives. We will consider not only motivation as such, but also go through different areas of life where it plays a special role: sports, study and work.

What is motivation

Motivation- the cause of the actions, desires and needs of people. It is also what makes a person want to repeat the behavior. A motive is that which induces a person to act in a certain way, or at least to develop a propensity for a particular behavior.

There are several other definitions for this phenomenon:

an internal state or state that activates a behavior and gives it direction
desire or need that fuels and directs goal-directed behavior
influence of needs and desires on the intensity and direction of behavior
arousal, direction, and persistence of behavior

Please note that in many definitions the word "direction" occurs. We can say that a motivated person is a vector that has direction and strength. Even being at rest, he still makes efforts (for example, mental).

A person can achieve a serious goal if he balances between motivation (when the task is interesting, enjoyable and easy to do) and willpower (when the task is set, we don’t want to take on it, but we force ourselves because we need to).

Motivation is usually divided into drives and motives. Drives are mostly biological, such as thirst, hunger, sleepiness, and the need to reproduce, all of which drive us to seek and participate in certain activities. It is believed that the drives are inside the person and do not require outside influence or encouragement.

Motives, on the other hand, are driven by social and psychological mechanisms such as work, family, and relationships. These include factors such as praise and approval.

Consider what theories of motivation exist and how they differ.

Theories of motivation

There are many theories of motivation, but we will highlight the most interesting and significant.

Instinct Theory of Motivation. According to her, people are motivated to behave in a certain way because they are evolutionarily programmed to do so. For example, the biological instincts that are essential to the survival of the organism, such as fear, purity, and love.
Incentive Theory of Motivation. It suggests that people are motivated to do things because of external rewards. For example, your motivation might be a salary.
Drive theory and needs. Processes such as eating, drinking and sleeping are dictated by physiological needs. Therefore, he is motivated enough when he feels their lack.
Arousal Theory of Motivation. It assumes that people are motivated to do things that help them maintain optimal levels of arousal (called flow). A person with low arousal needs may engage in relaxing activities such as reading a book, while those with high needs may be motivated to do something physically exciting, such as racing motorcycles.

Motivation can also be considered in terms of zone of influence. In this case, it is divided into external and internal.

External and internal motivation

Intrinsically motivated behavior is generated by the sense of personal satisfaction it brings. A person derives joy from completing a task. You can be called motivated if you go to university for fun and to become educated.

Intrinsic motivation is a critical element in cognitive, social and physical development; those people who are inherently motivated are more likely to perform better and improve their skills.

In contrast, extrinsically motivated behavior is performed in order to get something from others. Employees can do their jobs because they want the company to pay them, not because they love it. Some athletes are guided by the goal of winning competitions and receiving praise from the fans; they are not guided by the inner satisfaction that they get from the game.

Similarly, if you're at university because you want to get a high-paying job or meet your parents' demands, your motivation is more external.

This is in theory, but the reality is a bit more complicated. Motivation is often a combination of both intrinsic and external factors and their ratio may change over time. Therefore, it is recommended to try yourself in different areas and look for hobbies in order to understand which type of activity brings more pleasure.

We have finished with the theory and it's time to figure out how to motivate yourself in different areas of life.

Motivation for learning

Many people find it difficult to motivate themselves to study for two reasons:

They want to start working right away.
They want immediate returns in the form of money or approval.

When you study or program (that is, an activity that requires a fair amount of time without return), then there is a big risk that after two weeks you will stop doing it. Training requires patience, because for a long time you will not receive any results or money. Therefore, motivation for learning is even more important than for work.

Below you will see a step-by-step structure that will increase your level of motivation in learning.

Goals. Start by recognizing and writing down two types of goals: long-term and short-term. Short-term goals will influence your level of motivation and move you towards long-term ones.

Write down all your goals.
Avoid uncertainty, goals should be clear and precise.
Break complex goals into small ones.
State how you intend to achieve your goal. The more detailed the better.
Visualize the achievement of your goal and how you will feel in the future when you reach it.
Reward yourself. External incentives should complement motivation, not determine it.

Just start. The brain is so arranged that it resists any change in activity, because it does not want to lose energy. Knowing this, you should do your best to remain in a state of learning for as long as possible - after a while the desire to learn will arise. Now this process becomes the main one, and distraction from it becomes painful.

Say to yourself, "I'll only study for 30 minutes and then we'll see."
Don't torture yourself by imagining alternatives to studying. Focusing on other activities will make learning exhausting.
The faster you concentrate, the faster you will complete the lesson.
Imagine Negative consequences procrastination and laziness (we are afraid of inner pain).
Imagine the positive consequences of achieving a goal (we strive to have fun).
Eliminate distractions (put your phone on silent).

Reach one small goal. You have already divided the long-term goal into several short-term goals, and now you just need to achieve one of them. This is important because it allows you to feel that you have become better, reached a new level. very popular now and not by chance. In the game, motivation appears as if by itself: you do not need to look for it and carve it out of stone.

Pick the Right Music. Many people neglect this advice, but in vain. What is the most important thing in learning? Complete concentration. So download music that has no lyrics and try to work for a few hours. If this is yours, use this playlist more often.

clear the table. Few people will sit down at a table littered with piles of paper and various rubbish. Clean table - clear thoughts. It's always hard to start, and when you see a littered table, you find yourself a lot of excuses for not doing anything.

Genuine Interest. You can force yourself, or you can love learning. What does it mean? For example, do you teach English language and it seems boring. Read the book You Can't Be Taught foreign language» Nikolai Zamyatkin, which will allow you to become interested in the process of learning languages. Be interested not only in rules and boring theories, find Interesting Facts in any field you are interested in.

Motivation for sports

Everyone wants to be and clearly understands this. Why then do so few people go in for sports? Because they lack motivation. They have knowledge, they have understanding, they have a need, but there is no desire. You can even force yourself to work or study, but going for a run (if this is not your profession) is incredibly difficult. Here are some tips to help you do just that.

Read sports books. After reading an article about sports, the likelihood of engaging in them increases significantly. Much depends on the skill of the author, who may or may not evoke this desire. After a few days, motivation and enthusiasm disappear. So read books and exercise at the same time.

Athletes release their autobiographies - reading them will be a great motivating factor. There are books on fitness, proper breathing and much more. If they help you at least start doing morning exercises, then some of their functions are already being performed.

Track progress. Smart watches are of particular value to those who play sports. It is very exciting to watch after running how many kilometers you have run and how many calories you have lost. Find popular apps for your mobile platform and use them.

Find a sports friend. It will be much harder for you to refuse going to the gym if you know that you will let the person down. Together you can enjoy a great time and help motivate each other. Someone who is better than you will usually be more motivated as you try to keep up with them. And vice versa.

Find music for sports. Motivation appears when strong positive emotions rage in your psyche. The music evokes them quickly.

Pack your bag and leave it by the door. This is the simplest and most effective trigger. We have already said that the brain does not want to change activity, which means that any obstacle will be perceived as a reason not to do so. If your bag is packed and is near the door, you just need to put on your shoes and leave the apartment. Even if today you have the strongest motivation for sports, do not flatter yourself - it will disappear overnight.

Get a schedule. Replace the thought “I should go to the pool” with “I will go to the pool tomorrow, Thursday and Saturday right after work.” You are not looking for an excuse, but put up with decision and plan your life, considering that two hours for the pool are already scheduled.

Motivation to work

Work can be painful if you are mentally set up to do it all for the money. Even a favorite thing will become unpleasant after a while if you are fixated only on external rewards.

Motivation to work differs significantly from motivation to study in one way. important point: in studies it is important to start (the first 30 minutes), but in many cases you are forced to do the work. The problem is not to get the job done (you will do it), but to enjoy it.

Let's see what methods and tips will help to avoid such a mistake.

productive morning. Not better way hate your job than start the morning wrong. Wrong means unproductive and completely pointless. No matter what kind of work you have, in the office or at home, the first 30 minutes after waking up are of the utmost importance.

What can and should be done during this time? Review your to-do list for today, which you made in advance last night. This is important, because it allows you to instantly tune in to work. Meditate and do exercises - the first clears thoughts, the second takes you out of a state of laziness and peace.

Task Definition. Work is motivating when it's clear what you're doing. Think about it: what good feelings do you get when you clearly understand a task or make serious progress on a big project? At the end of each day or week, create a “Done” list (opposite the to-do list) in which you list all the tasks you completed. For extra motivation, keep it in front of your eyes.

Variety of skills. What kills motivation? Boredom, routine, repetition. When you do the same thing, it drives you crazy. Whatever you do, there is always the opportunity to learn something new, study many books on the topic and immediately apply knowledge in practice. Do the work in different ways, mix different styles and demeanor.

Feedback. If you want to become motivated - collect feedback on your work. Not only to boost the ego (if the job is done well), but also because the right Feedback can help sharpen your skills. It is good because it knocks you out of the usual rut, offers fresh ideas and makes you doubt the usual order of things. It helps to look at yourself and your work from a different angle. Freshness appears and destroys the routine.

Remind yourself why you do what you do. Even if your work is enjoyable and of great value, you may forget about it. Remind yourself of its importance every day - in the morning and before bed. In any case, it will be done, so let it be better with pleasure.

Know your "why". First, step back and create a list that displays all the ideas, projects, and tasks floating around in your mind. Then take a look at the following questions:

Why is this task important to me?
Who and what does it affect?
How will this affect my personal and professional life?

Even if you don't feel like doing the work today, still tell yourself "I want to do this task" rather than "I have to do it." If you can’t evoke the right emotion, take a couple of minutes and think: “Why is this so important to me?”.

Self motivation for procrastinators

When deadlines aren't absolute or well-defined, procrastinators don't do well with them. All four strategies discussed below are associated with activating the emotions that motivate you to get things done.

Reducing available time

Scheduling a task around a job or activity gives procrastinators less available time to get things done, thus creating a time crunch that activates motivating emotions. Some people, encouraged by a deadline, challenge themselves before they start working or studying.

If you artificially limit yourself to time frames, then you begin to manage yourself. As we know, work fills all the time allotted for it.

Forced Incentives

Professionally successful people emotionally attached to their goals. When they keep their promises to them, they increase their motivation levels. To-do lists are popular for a variety of reasons, but they use them as a tool for making commitments.

Financial considerations are also effective in setting an absolute deadline. This is especially important for those whose income is based on commissions or project completion. Regularly evaluating attractiveness financial goal and its effect on the long-term plan, it is possible to evoke emotions that encourage action. It doesn't matter what incentives you find, real or unreal, the main thing is that it works.

Working memory usage

The burst of energy needed to achieve something comes as the deadline approaches. When you think about a task without doing it, you get tired and waste a lot of energy to no avail.

Get the task out of your head until you start doing it. Otherwise, you will not be able to get to work, simultaneously reproaching yourself for it. Meditation and breathing exercises can help.

Using External Circumstances

Even though procrastinators like to wait for a deadline, under certain circumstances they are motivated to complete tasks early on. For example, they can immediately solve it if the postponement is associated with an intrapersonal conflict. That is, the pain of not getting the job done right now must be greater than the pain of being put off.

You can prioritize in such a way that you take on work in order not to let a loved one down. The feeling of shame towards oneself in some people is not as intense as the feeling of shame felt towards those who are dear to us.

Books on motivation and self-motivation

"33 ways of self-motivation" Igor Osipenko
100 Ways to Be Motivated by Steve Chandler
"Dreaming is not harmful" Barbara Sher
"Be the best version of yourself" Dan Waldschmidt
"Without Self-Pity" by Eric Larssen
"To hell with all of it! Take it and do it! Richard Branson
"Get out of your comfort zone" Brian Tracy

We wish you good luck!