How to start a business with minimal investment - TOP 10 ideas for a novice entrepreneur + useful tips for a startup

What is profitable to trade in a small town? What is the best business to do at home? How to open your own business with minimal investment?

Working for yourself is like growing up. Anyone who wants to gain independence sooner or later leaves his familiar place - leaves the hired service and begins to work exclusively for himself.

Good, the choice of directions for personal business is not limited by anything. The only problem is to find the kind of activity that will really reveal your talents and abilities to the fullest.

This is Denis Kuderin, an expert of the HeatherBober portal on economic and financial issues. In a new article, I will tell what business to do to earn a lot and consistently, what business ideas are the most promising today and now, and what is more profitable - a YouTube channel or a home photo studio.

Do not switch - you will learn a lot of interesting things.

1. Business with minimal investment - stop work and start earn

There is an opinion that a successful businessman needs to be born. Like, this requires a special mindset, extraordinary abilities and a specific character. Millions of people believe that entrepreneurship is not for them. That they can't work for themselves. That their business will burn out. That they don't know how to count money, etc.

Of course, we are born into the world with different abilities and inclinations, there is no doubt about that.

However, I personally prefer this point of view: every person from birth is an entrepreneur. When he is born, he already has a ready-made company - himself. It depends only on you whether this company will become successful. You are the manager of this firm, its CEO and the owner of a controlling stake.

Thousands of people are working for themselves right now. They do not expect a salary from the employer, they are not afraid of being fired, they themselves regulate their working day.

This does not mean that their life is a continuous euphoria. There are enough problems in the life of a businessman. Perhaps there are even more of them than a hired worker. But all the disadvantages of "free swimming" outweigh the fat plus - you become the master of your life and your time set your own goals and prioritize.

And a few more benefits:

  • Huge range of business areas- if you want, teach everyone who wants to paint in your own studio, if you want, make soap in the garage;
  • income is unlimited– you yourself set the upper limit in accordance with your ambitions and goals;
  • free schedule, vacation not when allowed, but when they wanted- you independently manage your main asset - time;
  • you are not tied to the workplace- work where you want: at home, in the garage, in an Internet cafe, on a personal plot;
  • you set the rules yourself– no one obliges you to follow strict rules and schedule.

If in one direction of business it was not possible to achieve results, you always have the right to change the direction of activity to a diametrically opposite one. The online business didn’t work out, get involved in purely earthly technologies - open a shawarma diner or get busy.

I have a friend who has dealt successively in: pet food, video equipment, Indian gems and jewelry (he brought from India himself), equipment for private (home) cinemas, commercial real estate, information products.

Not to say that in every type of activity he suffered a fiasco - on the contrary, reaching a certain level, he realized that he was losing interest in the chosen topic, and saw broader prospects in another area.

But do not confuse freedom with slovenliness, indifference and projectionism. A naturally lazy and undisciplined person is unlikely to achieve serious success in business. Money will not be transferred to your account on its own– simply because you declared yourself an entrepreneur.

You will definitely have to work hard and persevere. Perhaps even more than in the office or at work. You will need self-control, self-confidence, the ability to calculate options and make decisions independently.

Being an entrepreneur means working hard and multitasking.

Is it necessary to have initial capital? It all depends on the type of activity you plan to do. If you open an online store, you will have to buy goods and launch a website. And this requires money.

Similarly with production - consumables and equipment require investments. But there are different options - to lease, rent, find investors.

But if you sell exclusively intellectual services, then capital is not required. All you have to do is waste your time. But time does not pay off immediately. It is necessary to acquire clients, develop skills, ideally - undergo training.

Throw away the hope that after a couple of weeks or even months after starting a business, gold coins will fall into your wallet. Business, especially a small one, requires patience and hard work. Everything will be, but not immediately - remember this phrase!

And for those who need a reliable and proven option with a guarantee of profitability, we offer to invest in a ready-made business - to purchase a franchise from a company. The co-owner of a chain of Japanese and Pan-Asian restaurants is Alex Yanovsky, an entrepreneur with 20 years of experience, the owner of his own School “Business behind Glass”.

The founders of HeatherBeaver magazine know Alex personally - his business schemes really work and generate income.

Moreover, our good friend Sergey opened a business in the city of Maikop under this franchise - he launched a point in the "island" format. His investment of 1.5 million rubles paid off in six months. So we can safely recommend his franchise to both beginners and experienced businessmen.

Alex Yanovsky on the benefits of a franchise:

2. 5 popular business directions

In fact, there are more directions, but these five are proven and well-trodden paths, along which thousands of novice businessmen like you are successfully and confidently walking right now.

Let's take a look at all the pros and features the most popular areas of small and medium business.

1) Resale of goods

The most public type of business.

Its principle is simple and has not changed since ancient times: buy goods in bulk in one place at a low price and resell in another place for a higher price.

Stable incomes are brought by those goods that everyone needs - food, clothing, shoes, household chemicals, cosmetics. In the consumer goods market, there are billions of turnovers and the same profits.

Another thing is that large corporations take the lion's share. Beginners are left to look for narrow niches and maneuver between mass-market products and exclusive goods.

Selecting your business profile focus not only on demand, but also on the state of the economy. For example, during a crisis, most people are not up to luxury - Swiss fountain pens with a platinum nib are unlikely to be sold quickly and profitably in a small town where the average salary is equal to half the cost of this same fountain pen.

In such settlements, it is worth choosing a more popular product.– for example, open a stock store with inexpensive branded clothing. Or a smartphone store - analogues of well-known companies, but originally from the People's Republic of China.

Small towns, on the one hand, offer excellent prospects, on the other hand, they are unpredictable in terms of business development.

The table will outline the situation with trade in small towns more clearly:

The universal salvation for any modern trade is the Internet. Here the audience is not limited geographically. Live in Torzhok, and send goods even to Moscow, even to Nizhny Novgorod.

2) Service provision

It is not necessary to sell material things. Professional services are no less in demand than clothing or food.

Many examples:

  • accounting services;
  • printing center;
  • Interior design;
  • writing texts to order;
  • organization of banquets;
  • creation and promotion of sites;
  • Internet Marketing;
  • Pizza delivery;
  • repair of bicycles or household appliances;
  • writing term papers, etc.

Any business that you understand or want to understand will do. The modern world is differentiated and belongs to narrow specialists. The family lawyer, tutor, commercial writer and other specialties are no longer a curiosity and are constantly required.

3) Production

More and more small enterprises are opening in the Russian Federation: in the context of the crisis and sanctions, domestic producers entered new markets.

They are in stable demand natural food. If we focus on quality, then even the relative high cost of production will pay off due to a higher price. The modern consumer is ready to overpay for healthy and environmentally friendly products.

More details about production activities can be found in the article "".

4) Real estate transactions

An option for those who have a solid start-up capital. The real estate market, despite gloomy forecasts, continues to bring profit to owners of liquid housing. Earnings on rent, sales and other transactions with residential and non-residential premises are traditionally high.

5) Online business

The most promising modern direction. And the least expensive if you sell not a product, but your skills or services via the Internet.

But first you need to master at least one of the most sought-after professions - a website designer, SEO specialist, copywriter, social network administrator. Or earn on your website, affiliate programs.

This is not as difficult as it seems - the main thing is not to be lazy and not stay too long in the status of a beginner. If you want to succeed, read the great article on our website, which is called "".

3. What kind of business you can do - TOP 10 ideas for a novice businessman

Let's get down to specifics.

A dozen promising ideas for beginners with minimal experience.

1) Homemade soap making

The first private soap makers of our time made soap right in their apartments. Some still do this, but it is better to have a separate room for these purposes.

I have a friend who lives in Chisinau. Katerina started her own soap making 7 years ago. The first experiments - multi-colored ellipses of soap with herbal scents, which she sent me as product samples - cost her too much. In addition, in Moldova, the demand for this product was almost zero.

Gradually, she improved the technology, accumulated a client base and now has a full-fledged online store, where, in addition to designer soap, it is full of other exclusive and natural products. The high price does not bother buyers from Moscow, St. Petersburg and other cities. They care about quality, original performance and purely natural ingredients.

2) Tutoring

If you are fluent in foreign languages, six-string guitar, school subjects, other useful skills and knowledge, no one will forbid you share your experience with others for money.

Thanks to Skype you can teach people all over the world

3) Conducting corporate parties and holidays

An idea for people with organizational skills and public speaking skills. Creative thinking, self-confidence and a little courage, and you will become the soul of any audience.

The components of success are as follows: constant practice, original scenarios, competent design of the premises, constantly changing repertoire.

4) Equipment repair

If you were born with a screwdriver in your hands, clearly understand how household appliances work, understand electronics, why not turn your skills into a source of income?

Modern technology has a low margin of safety. Most people find it cheaper to fix their washing machine than to buy a new one. Meanwhile, the repair of one "washer" costs from 2 to 5 thousand rubles . A few orders a day, and the income is enough not only for bread and butter, but also for an annual vacation in Bali.

Minimal costs - tools, diagnostic equipment, spare parts. If there is a garage, then the problem of renting a room disappears. Large equipment can be repaired at the customer's home.

5) Food delivery

In Novosibirsk, where I live, you can order anything to your home or office, from hot corn to a full meal from a Chinese restaurant.

Such a business requires investments - renting premises and vehicles, purchasing raw materials, paying employees. Permits from the sanitary services are needed: the room must have ventilation, all the necessary communications, and employees must have sanitary books.

6) Cargo transportation

Are you a truck owner? Take care of the transportation of oversized cargo. You don't even have to buy a car rent or lease it.

You will need 2-3 responsible workers, and not people from the street, but experienced riggers who know how to properly transport furniture and household appliances, how to pack fragile goods, how to lower a piano from the third floor.

7) Video channel on YouTube

The YouTube channel has over a billion viewers. This is every third Internet user on the planet. Promoted TV channels bring their owners millions of dollars in profits. Some of the presenters are not even 15 years old.

The ingredients for success are:

  • popular destination– video games, beauty blog, TOPs and lists, entertainment;
  • branded chip– original image, unique format;
  • competent promotion- use professional methods.

Most Internet users are young people brought up on gadgets. They prefer to see once rather than read a long text, which is why vlogs are so popular.

A small "educational program" from popular YouTube video bloggers:

8) Home photo studio

You will learn how to take satisfactory pictures in a couple of weeks. You will need professional equipment for shooting and equipment for printing photos. And then work in the format that you prefer - ID photos, wedding photo-video shooting, prom albums, image processing and photo editing.

Already six months after the start of her career, she was invited to major city events as an official photo chronicler. I don’t know why, but customers like her photographs even more than those of experienced professionals.

9) Growing vegetables and fruits in a greenhouse

An idea for those who are interested in gardening and horticulture. One greenhouse will give you several crops a year, and people need fruits, herbs, vegetables and flowers every day.

Before buying a greenhouse and seedlings, take care of the product market, study the competitive environment, price, read special literature and thematic sites.

Greenhouse is a great tool for your own business

Additional income: canning, processing and freezing of vegetables, sale of seedlings and seeds.

But this is a long-term business for the patient and sensible. If you want, read the special publication.

10) Seasonal storage of tires, skis, bicycles

Income close to passive. A very cute idea. You just need to prepare the room: an empty garage is best suited for these purposes. Install shelves, insulate the room, install a security system. Store here winter tires, sleds, skis, snowboards in summer, bicycles, scooters, summer tires, etc. in winter.